Principal Systems Analyst; Adobe Workfront

Job Title

Principal Systems Analyst

Note: Fidelity will not provide immigration sponsorship for this position.

Are you prepared to lead and innovate in the field of Marketing Technology? As a Principal Systems Analyst, you will be essential in supporting, coordinating, and guiding the development and rollout of marketing workflow automation across different technology products and teams. Your knowledge will help us streamline marketing execution and system automation across digital asset management, content management, customer data management, campaign management, digital measurement, and marketing effectiveness reporting.

• Experience with strategic vision and execution of end-to-end enterprise marketing workflow and automation, including direct product experience with digital asset management, content management, campaign management, digital measurement, and business intelligence solutions.
• Project management and resource planning experience related to the marketing campaign process.
• Ability to take initiative, design, and implement change in partnership with multiple teams.
• Experience with Adobe Workfront‑centric operational capabilities, enabling scalable, data‑driven, and automated processes that accelerate time‑to‑market and maximize business impact.
• Definition of governance models ensuring data integrity, compliance, and operational consistency across teams.
• Establishment of a reporting framework delivering executive‑level visibility into marketing throughput, efficiency, and ROI, resource allocation, and forecasting.
• Workfront Fusion or similar experience with designing and deploying automation frameworks is desired.
• Development of training programs and enablement strategies to maximize platform adoption.
• At least 5 years of experience in marketing technology.

We are a world‑class team dedicated to improving Fidelity's marketing technology capabilities. Our group, a leader in innovation, focuses on developing ambitious strategies that strictly determine the best path forward. We have a relentless dedication to our clients, and our greatest asset is our people. Our culture of learning and mobility ensures that we continually grow and excel. We are committed to building an enduring culture of inclusion and belonging that will attract, develop, and retain a diverse workforce.

Fidelity Investments is an equal opportunity employer.