Brand Development Representative

About United United is the largest beverage alcohol wholesaler in both Georgia and Alabama. With two members of the fourth generation of the Hertz family involved in leadership roles, United is one of the 2-3% of family businesses that are able to successfully transition beyond the third generation. The Hertz family remains focused on growth, leveraging its most distinct market advantages in order to maintain its upward momentum.

Its talented and innovative team of sales representatives and brand builders has the unique ability to recognize synergies between all three categories of alcohol, making it possible for United to grow its product portfolio and business successfully in Georgia and beyond.

Want to get in on the fun…We’d love to have you!

The primary responsibility of a Brand Development Representative is to strategically plan, organize and execute local events and brand promotions, helping to increase brand knowledge and gain/grow the distribution of United’s priority brands. Brand Development Representatives serve as a marketing arm for United’s sales teams as well as our suppliers, promoting in both the on and off-premise accounts.

Must be 21 years or older

Bachelor’s degree or Associate’s degree from an accredited college or university

Valid driver’s license for applicable state

Able to secure and maintain auto-liability insurance in accordance with state laws Ability to secure and maintain a State Alcohol Sales Permit in accordance with state laws Sales experience in the food and drug industry preferred

Restaurant/Bar/ industry experience preferred

Extensive knowledge of products

Responsibilities

Attend Brand Development meetings and sales division meetings

Attend brand kick-offs and special events

Help gain and grow distribution of United priority brands for beer, wine, and spirits

Prepare and execute off and on premise promotions

Assist with product delivery, set up and execution of festivals/events for United and its suppliers.

Work collaboratively with all suppliers and sales teams in planning and executing promotions

Execute an average of 7-10 promotions/events per week Visit numerous accounts per day, presenting and scheduling promotions

Secure price features in accounts for promotions

Check inventory levels of products to prepare for promotions

Merchandise and decorate accounts with appropriately branded POSSchedule and execute product brand training for accounts bar and wait-staff.

Meet, schedule, and train spokes models on brand knowledge, recipes, program details, price features, etc.

Execute and provide all necessary promotion recaps and photos in a timely and accurate manner

Recap brand promos with surveys using United software

Perform other duties as assigned

Drive to all call points

Work is a combination of days, nights, weekends, and holidays as needed

Competencies

Decision Making Plan and Organize Customer Focus Professionalism Flexibility Communication Interpersonal  Skills Problem Solving/Solution-Oriented Collaboration Conflict  Resolution Positive Attitude Self-Motivated Creativity Working  As a Team Willingness to Learn Critical Skills Time management

Creativity and Innovation Product knowledge

Proficient in Microsoft Office and other United technology use Excellent verbal communication skills

Strong attention to detail

Strong communication and collaboration skills

Strong organizational skills with a proven ability to multi-task, prioritize, and manage time in order to meet frequently changing deadlines in a fast-paced environment

Able to read, write, and perform business math computations

Working Conditions Some work in normal office environment

Able to maintain very high proficiency and job standards while working in a non-temperature controlled environment that includes exposure to heat, high humidity, and inclement weather

Able to work occasionally in refrigerated areas

Exposure to smoke and dust in certain accounts

Able to work in an environment with moderate to loud noise levels at events and in accounts

Physical Requirements and Essential Functions Regular, reliable attendance required

Able to drive a vehicle for extended periods of time

Able to taste. talk and hear, stand and walk, sit,…