Associate Director - Partner Marketing - Cybersecurity

Austin, TX USA

Somerset, NJ USA

Full time

JR3750

** About Us*
* ** Since 1989, SHI International Corp. has helped organizations change the world through technology. We've grown every year since, and today we're proud to be a $16 billion global provider of IT solutions and services.*
* ** Over 17,000 organizations worldwide rely on SHI's concierge approach to help them solve what's next. But the heartbeat of SHI is our employees - all 7,000 of them. If you join our team, you'll enjoy:*
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** Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.*
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** Continuous professional growth and leadership opportunities.*
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** Health, wellness, and financial benefits to offer peace of mind to you and your family.*
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** World-class facilities and the technology you need to thrive - in our offices or yours.*
* ** Job Summary*
* SHI is seeking an Associate Director
- Partner Marketing
- Cybersecurity to lead a team of Partner Marketing Managers responsible for SHI's strategic cybersecurity partnerships. This role is responsible for developing and executing integrated partner growth plans that align partner investments, sales priorities, solution plays, and business unit objectives to accelerate revenue growth, gross margin contribution, and strategic market expansion.

The Associate Director will guide team planning, prioritization, and performance management while ensuring partner investments, including Market Development Funds (MDF), are aligned with business objectives. This leader will establish team KPIs, drive accountability against departmental OKRs, and ensure partner marketing plans deliver measurable business outcomes.

** Role Description*
* ** Partner Marketing Strategy & Planning*
* + Lead, coach, and develop a team of Partner Marketing Managers supporting SHI's strategic cybersecurity partner portfolio.

+ Oversee the development of annual marketing plans aligned to SHI's cybersecurity revenue and gross margin growth targets.

+ Develop portfolio investment strategies that prioritize resources based on partner growth potential, solution alignment, market opportunity, and business impact.

+ Ensure partner marketing plans support business objectives while maximizing growth opportunities within the cybersecurity market.

+ Guide the development of customized marketing plans that align partner investments with SHI priorities.

+ Develop MDF investment strategies that maximize available partner funding and align investments to SHI cybersecurity growth objectives.

+ Use performance insights to evaluate marketing effectiveness and identify opportunities for optimization.

+ Partner with internal stakeholders and strategic partners to maintain alignment on business objectives and growth priorities.

+ Operate within established planning and business review processes.

+ Champion modernization of the partner marketing experience through scalable digital workflows, self-service capabilities, and data-driven engagement models.

+ Partner with Marketing Operations, IT, and Digital Marketing teams to improve speed, consistency, and visibility across planning, execution, and reporting processes.

+ Leverage AI and automation opportunities to improve team productivity and marketing effectiveness.

+ Serve as the marketing leader and trusted advisor for assigned strategic partners, influencing joint business planning, growth priorities, executive engagement strategies, and long-term partnership outcomes.

** Business Unit & Sales Alignment*
* + Align strategic cybersecurity partner marketing investments with priorities across Enterprise, Commercial, Public Sector, Healthcare, Global, and Advanced Solutions Group business units.

+ Partner with Sales Leadership to identify growth opportunities,…