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Manager, Performance Marketing

Job in Somerville, Middlesex County, Massachusetts, 02145, USA
Listing for: Formlabs
Full Time position
Listed on 2026-07-08
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 100000 - 130000 USD Yearly USD 100000.00 130000.00 YEAR
Job Description & How to Apply Below

To reinvent an industry, you have to build the best team. Join Formlabs if you want to bring groundbreaking professional 3D printers to the desktop of every designer, engineer, researcher, and artist in the world.

We are seeking a highly skilled and motivated Manager, Performance Marketing who will play a crucial role in driving our global paid acquisition strategies. You are a hands‑on performance marketer to own paid media in the Google ecosystem (Search, Shopping, You Tube, Display). You'll run campaigns day‑to‑day, manage budgets, and make the spend work harder. This is an IC role for someone who's equal parts strategic and operational, and who lets data drive the decisions.

What

you'll do
  • Run and optimize paid campaigns across Google (Search, Shopping, You Tube, Display)
  • Own channel budgets and forecasts; manage to CAC, ROAS, and efficiency targets
  • Allocate spend across markets, channels, and audiences to balance growth and efficiency
  • Work with Analytics on measurement, incrementality, and attribution—and turn the results into action
  • Constantly test new hypotheses, tactics, and partnerships that unlock scalable growth.
What you bring
  • 3+ years in performance/growth marketing with a track record of measurable results managing large budgets
  • Deep hands‑on experience managing paid media budgets in Google Ads; paid social a plus.
  • Strong analytical chops—you use data to decide, measure, and prioritize.
  • Comfort building forecasts, managing budgets, and explaining business impact to senior stakeholders.
  • Solid grasp of attribution, experimentation, and conversion optimization.
  • Thrive in fast‑moving, ambiguous environments with a high degree of ownership.
  • Use AI tools fluently in your daily work, held to the same quality bar as your own.
Compensation

We are all owners of Formlabs and direct beneficiaries of our success. We believe that equity is a critical component of compensation at Formlabs, and we want our newest team members to understand the potential value of their equity compensation. Full time employees receive equity, in the form of RSUs. Your financial investment will grow with us in accordance to your impact.

At Formlabs, base pay is one part of our total compensation package and is determined within a range. Your base pay will depend on your skills, qualifications, experience, location and expected impact on the organization.

The annual base pay range for this role is: $100,000—$130,000 USD.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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