Marketing Technology Manager

• Compensation: USD 130,000 - USD 140,000 - yearly

INSPIRING A BETTER WAY OF LIVING ACCESSIBLE TO ALL

As the preferred partner for window and door automation, SOMFY is committed to inspiring new and better ways of living for all.

As a French, family-owned, and independent group, in continuous growth since our creation, we have been world leaders for 50 years and pioneers in home automation. Innovation continuously guides our work and guarantees the excellence of our solutions.

We are present in 58 countries, with eight production sites and 17 R&D centers. We are deeply committed to the well-being of our 7,000 employees, we promote their sustainable employability by promoting internal mobility and developing their skills. We foster diversity and inclusion by building on our strong corporate culture.

SOMFY® is the leading global manufacturer of strong, quiet motors with electronic and app controls for interior window coverings and exterior solar protections. Over 270 million users worldwide enjoy the more than 170 million motors produced by Somfy. During the past 50 years, Somfy engineers have designed products for both the commercial and residential markets to motorize window coverings such as interior shades, wood blinds, draperies, awnings, rolling shutters, exterior solar screens and projection screens.

Somfy motorization systems are easily integrated with security, HVAC and lighting systems providing total home or building automation.

Somfy is seeking a hands-on, technically proficient Marketing Technology Manager to support the digital infrastructure behind our North American marketing efforts.

Working closely with Marketing, Sales, IT, and Global Digital teams, this role will develop and maintain the websites, automations, integrations, and systems that enable effective digital marketing and reliable data flow across platforms.

Key Responsibilities:

Website Development & Management

• Administer and maintain Somfy’s North American websites across Word Press, Liferay, and other CMS environments, including templates, reusable components, forms, and production content updates.
• Develop and maintain landing pages and lead-generation forms, including conditional logic, field validation, tracking parameters, and connections to downstream systems.
• Implement technical SEO and AEO requirements, including metadata, semantic HTML, internal linking, structured data/schema markup, and indexation controls.
• Build and optimize responsive web components and page layouts for performance, usability, accessibility, and cross-device functionality.
• Work with Salesforce CRM data to support marketing automation, including understanding field and validation requirements, troubleshooting data flow between Salesforce and Marketing Cloud, and using CRM data for segmentation, personalization, and automated customer journeys.
• Build and maintain automated customer journeys and nurture programs in Salesforce Marketing Cloud and Go High Level , including segmentation, triggers, decision logic, personalization, and lifecycle communications.
• Design and maintain automated workflows using Zapier and other integration tools, including conditional logic, data validation, error handling, and testing.
• Improve and maintain the technical structure to support lead management processes, including lead capture, routing, field mappings, and campaign configuration, eventually working toward lead scoring and qualification rules.
• Implement website personalization, including dynamic form fields and conditional display of pre-defined content based on audience attributes and targeting criteria.
• Maintain the data, integrations, and system configurations required to support Account-Based Marketing (ABM), including…