Multimedia Designer

Multimedia Designer About USC

From the Upstate to the Low country, the University of South Carolina system is transforming the lives of South Carolinians through the impact of our eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of eight institutions, including the research campus in Columbia and comprehensive four-year universities in Aiken, Upstate and Beaufort. In addition, our Palmetto College campuses in Salkehatchie, Union, Lancaster and Sumter enable students to earn associate or bachelor’s degrees through a combination of in-person, online or blended learning.

All of our system institutions place strong emphasis on service — helping to build healthier, more educated communities in South Carolina and beyond.

• Health and Life Insurance
• Retirement Programs
• Paid Tuition
• Dependent Scholarships
• Annual Leave
• Sick Leave
• 13 Paid Holidays (including an extended December holiday)
• Paid Parental Leave
• Professional Development Opportunities

• State Pay Range: G09
• USC Market Range: MRF - $53,576 $ 66,970 $ 80,364
• Anticipated Hiring Range: $53,576 - $75,000

• Location:
  
  Columbia, Richland County, SC
• Campus:
  College of Engineering and Computing
• Contract type:
  Full Time
• Hours per Week: 37.5
• Work Schedule:
  
  Monday – Friday 8:30 AM TO 5:00 PM; flexible scheduling requested

• Produce, shoot, and edit high-quality photography and video content for web, print, and social media platforms. Serve as a self-sufficient content creator responsible for all aspects of production, including setup, lighting, audio capture, filming, and post-production. Create both long‑form storytelling content and short‑form, high‑engagement social media content aligned with university goals and brand standards.
• Primary manager for the Molinaroli College digital asset management (DAM) system, including photography, video, and design files, ensuring proper cataloging and accessibility. Maintain, clean and ensure readiness of all photographic, video, and lighting equipment. Primary contact for all video and photo requests, both internal and external, ensuring prompt and accurate fulfillment of the requests.
• Collaborate with marketing, communications, advancement, student services and academic departments to plan and execute content initiatives aligned with institutional & college level priorities. Provide support for student content creators and campus contributors and support event coverage and special projects. Serve as coordinator of all video and photography shoots including shoots with outside vendors and media.
• Partner with marketing and communications team to manage and maintain the College’s social media platforms by developing, scheduling, and publishing content that supports brand awareness, student engagement, and enrollment goals. Monitor trends, identify new opportunities, and use analytics and performance data to optimize content strategy and improve reach, engagement, and overall effectiveness.
• Handling of other duties and special projects as assigned.

• Requires a bachelor’s degree in a job related field and 2 or more years of job related experience, which may be substituted by an equivalent combination of job related certification, training, education, and/or experience.

• Bachelor’s degree in Communications, Marketing, Digital Media, Journalism, Visual Arts, or a related field.
• 2-5 years of professional experience in content creation, social media management, or digital marketing.
• Demonstrated experience producing both photography and video content for organizational or brand use using DSLR systems with a strong digital portfolio showcasing marketing-oriented work.
• Experience managing social media accounts across multiple platforms (Instagram, Tik Tok, Facebook, Linked In, You Tube, X).

• Strong proficiency in Adobe Creative Suite (Premiere Pro, Photoshop, Lightroom, and After Effects) and other content creation tools, including Canva and Cap Cut.
• Experience operating DSLR cameras, lighting equipment, and audio recording tools.
• Skilled in creating engaging visual…