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Rental Representative

Job in Columbia, Lexington County, South Carolina, 29228, USA
Listing for: American Rental Association (ARA)
Full Time position
Listed on 2026-07-11
Job specializations:
  • Customer Service/HelpDesk
    Customer Success Mgr./ CSM
Salary/Wage Range or Industry Benchmark: 36000 - 54000 USD Yearly USD 36000.00 54000.00 YEAR
Job Description & How to Apply Below
Position: Inside Rental Representative I
Location: Columbia

Myrtle Beach, South Carolina

The Inside Rental Representative I position serves as an inside salesperson for the Cat Rental Store (CRS). This position handles transactions for customers over the phone and in person. The Inside Rental Representative plays a critical role in ensuring customer satisfaction and maximizing machine utilization within the designated trade area.

Blanchard Machinery Company is committed to fostering a high-performance work culture with challenging work opportunities that inspire high quality results. Some of the benefits of joining our team are:

  • Competitive Pay.
  • Benefits:
    Medical, dental, vision, 401K, profit sharing, generous PTO and paid holidays, uniforms, and much more.
  • Exposure to world-class CAT training and development.
  • A friendly and supportive work environment.
  • Continuous exposure to learning and new technologies.
  • Opportunities for advancement.
  • Contributes to a positive work environment and promotes the vision, mission, and values of BMC.
  • Completes all job responsibilities in a safe manner, promotes and champions a safe and healthy work environment.
  • Support and build strong relationships with co-workers to include the Outside and Inside Sales Team, Product Support Staff, and Central Dispatch.
  • Build strong relationships with customers focusing on long-term mutual growth and being a dependable partner.
  • Rent equipment or arrange for provision of service to customer.
  • Perform daily, weekly, and monthly checks.
  • Prepare rental forms and contracts; obtain customer signature and other information as required.
  • Maintain daily and monthly contract files.
  • Compute charges based on rental or service rate.
  • Explain rental fees and provide information about rented items, such as basic operation or description.
  • Collect deposit or payment or record credit charges by maintaining customer charge files daily and balancing daily sales receipts.
  • Answer telephone and receive orders by phone; maintain the required phone logs.
  • Recommend items to customers that meet their needs. Discuss customer needs, suggesting and recommending the most suitable and safe equipment for the application.
  • Promote add-on rental equipment for appropriate applications.
  • Act as a resource of information to customers concerning related equipment and services available in the local market area.
  • Ask questions about delivery conditions such as dock heights, narrow streets, etc.; notify customers immediately if there are any delivery delays.
  • Achieve rental operational goals including CRM, invoice accuracy, assigned training Benchmarks - CRM Goals, Invoice accuracy, complete assigned training.
  • Reserve items for the requested time and maintain rental reservation list.
  • Update/call overdue list daily and alert supervisor of overdue contracts.
  • Clean showroom and equipment. Arrange showroom displays. Keep the shelves organized, stocked and clean.
  • Resolve customer problems and invoicing problems.
  • Keep current on knowledge of competitive pricing and trends.
  • Adhere to all company policies, procedures, rules, and regulations in written or verbal form.
  • Comply with government safety requirements and other regulations, as well as store security and report safety violations to the supervisor.
  • Attend department, store, and safety meetings.
  • Other duties as assigned
Qualifications
  • High school diploma required; college degree preferred.
  • Previous rental experience preferred. Demonstrated knowledge coupled with relevant work experience will be considered.
  • Positive, solutions-oriented mindset coupled with strong time management and organizational skills.
  • Excellent verbal/written and interpersonal communication skills.
  • Ability to work with all levels of employees, management, and customers in a positive, professional, and effective way.
  • Knowledge of Caterpillar industry, equipment, basic mechanics, and the local market preferred.
  • Proficiency with Microsoft Office. Ability to use in-house computer systems - with training.
  • Must understand and be able to effectively communicate equipment applications and key performance specifications.
  • Strong creativity and problem-solving skills.
  • Strong understanding of usage and application of all rental equipment and services offered.
  • Thorough…
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