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Social Media Coordinator

Job in Columbia, Lexington County, South Carolina, 29228, USA
Listing for: University of South Carolina
Full Time position
Listed on 2026-09-20
Job specializations:
  • Marketing / Advertising / PR
    Marketing Communications, Social Media Marketing, Digital Marketing, Content Writer / Copywriter
  • Creative Arts/Media
    Digital Marketing, Content Writer / Copywriter
Salary/Wage Range or Industry Benchmark: 49700 - 60882 USD Yearly USD 49700.00 60882.00 YEAR
Job Description & How to Apply Below
Location: Columbia

Social Media Coordinator

We are only accepting applications submitted by October 16, 2026.

Location & Salary

Location of Vacancy:
Columbia, SC
Campus:
College of Arts and Sciences, Columbia, SC
Pay:
State Pay Range G08
USC Market Range: MRE - $49,700 $ 60,882 $ 72,065
Anticipated Hiring Range: $49,700 - $60,882

Contract & Working Hours

Part/Full Time:
Full Time
Hours per Week: 37.5

Work Schedule
  • Monday through Friday from 8:30 a.m. to 5:00 p.m.
  • Must be willing to work a flexible schedule to meet the needs of the department.
Benefits for Full-Time Employees
  • Health and Life Insurance
  • Retirement Programs
  • Paid Tuition
  • Dependent Scholarships
  • Annual Leave
  • Sick Leave
  • 13 Paid Holidays (including an extended December holiday)
  • Paid Parental Leave
  • Professional Development Opportunities
Position Description

The Social Media Coordinator develops engaging, audience-focused content to support the college's marketing and communications efforts. This position creates and manages digital and social media content that promotes academic programs, highlights the value of an arts and sciences education and research, and strengthens engagement with students and alumni. The coordinator works collaboratively across the college to identify content opportunities, develop consistent brand-aligned messaging, and maximize reach across digital platforms.

Minimum

Required

Education and Experience
  • Requires a bachelor's degree in a job related field and 1 or more years of job related experience, which may be substituted by an equivalent combination of job related certification, training, education, and/or experience.
Preferred Qualifications
  • A bachelor's degree in communications, English, journalism or a related field plus three years of relevant work experience, OR a master's degree plus one year of relevant work experience.
Knowledge / Skills / Abilities
  • Demonstrated knowledge of major social media platforms and best practices for the strategic dissemination of digital content in a higher education environment.
  • Proficiency in computer applications, including word processing, digital media editing (photo and video), design software, and web-based tools for managing and scheduling social media content.
  • Strong written communication and editorial skills, with the ability to produce clear, accurate, and audience-appropriate content.
  • Ability to work both independently and collaboratively within a team setting to develop and deliver effective communications.
  • Experience capturing high-quality visual content using cameras or mobile devices to support institutional storytelling and engagement.
Job Duties
  • Produces and implements social media content in alignment with established communications plans, including short-form video, graphic design, photography, and written materials across platforms. Attends classes, programs, and institutional events to capture timely and relevant content that supports strategic messaging. Conducts interviews with students, faculty, staff to gather information and develop compelling narratives. Coordinates and facilitates video production as needed, including recording content or arranging appropriate production support.

    (40% of time)
  • Maintains and manages the college’s social media content calendar to ensure timely, coordinated, and strategic communications. Plans and develops social media content that supports institutional marketing and communications objectives. Monitors emerging social media trends, identifying relevant themes, formats, and best practices to inform content strategy. Shares insights and recommendations with the communications team and campus stakeholders to enhance and guide the college’s overall communications efforts.

    (20% of time)
  • Manages the college’s social media platforms, ensuring consistent,…
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