Product Marketing Manager, Data Ecosystems

Meet the Moment with Alteryx. We’re living through a once-in-a-generation shift in how work gets done. Data, automation, and AI are quickly becoming the centre of every business decision – and Alteryx is leading the transformation. You’ll be working on the challenges that sit at the heart of modern business. No matter your role, the work you do will help organisations move faster, see more clearly, and tackle questions that used to feel impossible.

Alteryx is an AI‑ready data and analytics company that helps organisations put data + AI to work for the Intelligent Enterprise. For more than 20 years, over 8,000 customers have trusted Alteryx to connect, clean, and automate enterprise data — no coding required — delivering the analytics, workflows, and business logic that power insights and operational decisions.

We are seeking a highly motivated Data Ecosystem Product Marketing Manager to support the go‑to‑market strategy for Alteryx’s Cloud Data Platform (CDP) ecosystem – one of the company’s most important growth priorities. This role will bring our ecosystem strategy to life through messaging, partner enablement, campaigns, and field‑facing assets.

• Support Ecosystem GTM Execution – help execute the go‑to‑market strategy for Alteryx’s Cloud Data Platform initiatives, translating strategic direction into campaigns, plays, and field‑facing assets.
• Own IT Buyer GTM – act as the primary owner of the IT buyer persona, translating messaging and positioning into campaigns, sales plays, and field‑facing assets.
• Develop Messaging & Positioning – contribute to the development and refinement of messaging and positioning for ecosystem use cases, ensuring consistency across marketing, sales, and partner channels.
• Drive Partner Marketing Initiatives – collaborate with the Partner organisation to support co‑marketing efforts with Snowflake, Databricks, Google Cloud, and other ecosystem partners, including joint campaigns, content, and events.
• Enable the Field to Win – build and maintain sales enablement assets such as battle cards, solution briefs, demos, and presentations that help Sales and Customer Success teams effectively position Alteryx within the cloud data ecosystem.
• Support Campaigns & Pipeline Programs – partner with Demand Generation and Rev Ops to support campaigns, sales plays and programmes that drive pipeline and customer engagement for CDP‑related solutions.
• Create Scalable Content & Assets – develop reusable assets that translate ecosystem value into clear, customer‑relevant use cases, helping scale impact beyond one‑off engagements.
• Contribute Market & Competitive Insights – stay informed on cloud data platform trends and competitive positioning, contributing insights that help refine messaging and inform GTM execution.
• Partner Cross‑Functionally – work closely with Product, Core PMM, Solutions Marketing, and Sales teams to ensure alignment between product capabilities, messaging, and go‑to‑market execution.

• 5–8 years of experience in Product Marketing, Solutions Marketing, or GTM roles in B2B SaaS (data, analytics, AI, or cloud platforms preferred).
• Familiarity with the cloud data ecosystem (Snowflake, Databricks, Google Cloud, AWS, Azure).
• Experience supporting product launches, campaigns, or GTM programmes.
• Strong storytelling skills – able to translate technical concepts into clear, customer‑focused messaging.
• Ability to work cross‑functionally and manage multiple stakeholders.
• Comfortable operating in a fast‑paced, evolving environment.
• Strong execution mindset with attention to detail and quality.
• Curiosity and interest in AI, data platforms, and modern analytics architectures.
• BA/BS degree required; advanced degree (MBA or similar) a plus.
• Willingness to travel (~50%) for customer meetings and events, partner engagements, and internal meetings.

• Ecosystem messaging is clearly articulated and consistently used across marketing and sales materials.
• High‑quality enablement assets (battle cards, demos, solution briefs) are actively used by the field.
• Partner marketing initiatives are executed…