Venture Marketplace Manager

Overview

We are launching new ventures to expand the Cricut ecosystem and are exploring new digital marketplaces to empower creativity in entirely new ways.

We need a Marketplace Manager to build the content library for each of these new initiatives from scratch. You won’t be managing an existing list of partners; you will be the "Head of Supply." Your job is to find the best independent designers in specific creative verticals, vet their work to make sure it’s actually good (and commercial), and convince them to join our new ecosystem.

The Role:
Partnership Outreach, Curator, & Community Lead

You are the bridge between the external world of independent creators and our internal product teams.

• High-Volume Outreach: You need to be comfortable finding talent on Instagram, Tik Tok, Pinterest, and Etsy. We’re talking about sending 50+ cold emails or DMs on a given day and jumping on calls to pitch a "stealth" product that doesn t fully exist yet.
• Negotiate & Close: You need to explain the business model (licensing, revenue shares, etc.) to independent creators and actually get them to sign the contract.
• Scale the Library: Your main goal is volume + quality. We need a robust library ready for launch, so you need to move fast.

• Quality Control: You’ll look at hundreds of portfolios. You need to be able to tell the difference between "hobbyist" work and "commercial" work that our users will actually want to make.
• Trend Spotting: You understand what sells. You can identify trending aesthetics in the maker space before they go mainstream.
• Visual Standards: You ensure the content we get is packaged right: good photography, correct file structure, and accurate metadata.

• Onboarding & Engagement: Signing them is just step one. You need to get them onboarded, teach them how to upload their files, and keep them engaged so they keep contributing.
• Voice of the Seller: You are their advocate. If the tools are broken or the process is hard, you need to tell the Product & Engineering teams so we can fix it.
• Operational Excellence: You’ll manage a pipeline of hundreds of partners. You need to be organized (using tools like Hub Spot or Airtable) so no one falls through the cracks.

• You have "Marketplace DNA": You get how two-sided marketplaces work. You know a platform is only as good as its creators, and you know how to find them.
• You have a Commercial Eye: You understand digital assets—whether it's a design file, a pattern, or a template. You can look at a portfolio and instantly know if it fits our brand and if it will sell.
• You are Comfortable with Ambiguity: We are building this as we go. You don't need a rulebook; you are the one writing it.

• Experience: 3-5+ years in Partnerships, Business Development,
  Client Success (CSM), or Community Management.
• The "CSM" Factor: We are looking for someone who has managed a roster of clients or community members. You know how to keep people happy, answer their questions, and drive adoption.
• E-Commerce Fluency: You’ve worked with digital goods or creator platforms before. You understand the technical side of file types and IP rights.
• Sales Acumen: You aren’t afraid of cold outreach. You have a track record of managing a pipeline and closing deals.
• Aesthetic Judgment: You have a demonstrated ability to curate content. You know what "good" looks like in a professional setting.

• Maker Community
  
  Experience:
  
  You know the DIY culture. You know the difference between knitting and crochet, or you follow digital art trends closely.
• Startup Background: You’ve acted as a "Generalist" in a fast-paced environment where speed is the priority.

A Quick Note Before You Apply…

Cricut is in a powerful chapter of transformation. We’re evolving fast—refining our strategy, growing our teams, and raising the bar across the board. This is an incredible opportunity for the right kind of person—but it’s not for everyone.

We’re looking for A-players —people who don’t just meet expectations, but consistently exceed them. If you thrive in dynamic environments and…