Senior Market Research Analyst

VDC Strategy is the leading consulting firm focused on insights and growth strategy for operational and industrial technology companies and a trusted partner for private equity firms that invest in operational and industrial technology businesses.

We are seeking an experienced Senior Analyst & Consultant
. This role combines technology market research, industry analysis, and strategy consulting, with direct involvement in client engagements from research design and market analysis through strategic recommendations and executive presentations.

• Lead market research and strategy consulting engagements from project design through final client presentation.
• Conduct primary research with technology executives, customers, channel partners, and industry experts.
• Analyze technology markets, competitive landscapes, customer requirements, and emerging trends.
• Develop market sizing models, forecasts, competitive assessments, and opportunity analyses.
• Lead and contribute to commercial due diligence, market entry, growth strategy, product strategy, and competitive intelligence engagements.
• Translate complex technical and market information into strategic insights and recommendations for clients.
• Work directly with senior and C-level executives at technology companies and with investors evaluating operational and industrial technology markets.
• Develop thought leadership, including market reports, white papers, webinars, and industry presentations.
• Mentor junior analysts and collaborate with colleagues across VDC's technology practices.
• Contribute to client relationships and the continued growth of VDC's research and consulting practices.

• 5+ years of relevant professional experience in technology industry analysis, technology consulting, market intelligence, competitive intelligence, or a related research/advisory role.
• Experience independently leading qualitative and quantitative research projects.
• Strong primary research skills, including conducting interviews with executives, customers, industry participants, or subject-matter experts.
• Experience with market sizing, forecasting, competitive analysis, market segmentation, or market opportunity assessments.
• Ability to quickly learn and analyze complex or emerging technology markets.
• Ability to synthesize research and data into clear insights and strategic business recommendations.
• Strong analytical, writing, presentation, and client-facing skills.
• Comfortable working directly with senior and C-level executives.
• Advanced Excel and PowerPoint skills.
• Experience using AI tools to enhance research and analysis is a plus.

Experience in one or more of the following areas is a plus: AI, industrial software, robotics, IoT, edge computing, embedded systems, OT cybersecurity, connectivity, product lifecycle management, and related technologies.

We offer a competitive benefits package, including:

• Immediate medical and dental coverage
• Life insurance, PTO, and professional development reimbursement
• 401(k), disability, and flexible spending accounts

To learn more about VDC and its products and services, visit our website at:

VDC is an Equal Employment Opportunity employer that values the strength diversity brings to the workplace.