Regional Sales Manager - MD, DE & PA

The Regional Sales Manager is responsible for growing sales of products manufactured by General Formulations to distributors and/or businesses and industrial establishments throughout the assigned territory (
MD, DE & PA
). General Formulations manufactures pressure sensitive adhesive films used throughout the Sign and Commercial Graphics Industry.

In this role the Regional Sales Manager will develop new business with existing customers, introduce new products, manage the distribution on channel and achieve sales objectives in their region. The person in this role is responsible for driving sales growth with General Formulations' major distributors and end user accounts by performing the following duties.

• Develop and implement regional business plan for market share growth
• Drive sales growth, products and service strategy with regional distribution
• Complete national distribution support activities for all locations within the region
• Set regional distributor and end user account objectives/goals and identify resources and timelines to achieve objectives
• Build relationships with End User accounts to create distributor pull through
• Prospect for new accounts or distributors to grow sales
• Recommend to distributors methods to grow and expand

• Represent General Formulations brand and grow sales in territory
• Develop, cultivate, and manage leads for key products and new product introductions
• Create and manage Large prospect list for End User growth
• Travel extensively across territory to meet with key accounts and target leads
• Attend trade shows and events related to sales growth and brand development
• Train End Users in Products and Applications
• Introduce key direct targets to the corresponding business development manager

• Independently manage accounts and opportunities
• Own customer satisfaction and coordinate with General Formulations personnel to achieve expectations
• Provide market feedback on needed General Formulations capabilities/resources.
• Assist with the development of action plans to achieve objectives
• Recommend pricing strategies by market and by distributor to the Product Managers
• Communicate opportunities and travel plans to supervisor

• Self-motivated
• Very comfortable presenting
• Strong written and verbal communication skills
• Persistent
• Well organized
• Relationship builder
• Follows Through
• Precise and detail-oriented
• Able to travel
• Confident
• Creative
• Leadership

Manages difficult or emotional customer situations; responds promptly to customer needs; solicits customer feedback to improve service; responds to requests for service and assistance; meets commitments.

Expresses ideas and thoughts verbally; expresses ideas and thoughts in written form; exhibits good listening and comprehension; keeps others adequately informed; selects and uses appropriate communication methods.

Establishes and maintains effective relations; exhibits tact and consideration; offers assistance and support to co-workers; works cooperatively in group situations; works actively to resolve conflicts.

Establishes customer service standards; monitors customer satisfaction; develops new approaches to meeting customer needs.

Exhibits objectivity and openness to others' views; gives and welcomes feedback; contributes to building positive team spirit; supports everyone's efforts to succeed.

Qualifies potential customers; builds rapport and establishes trust; asks questions to discover client business needs; applies product and market knowledge effectively; presents solutions that meet customer objectives; manages and documents sales process.

Sets and achieves challenging goals; measures self against standard of excellence; recognizes and acts on opportunities; takes calculated risks to accomplish goals.

Looks for and takes advantage of opportunities.

Prioritizes and plans work activities; sets goals and objectives.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Bachelor's degree with a minimum of 5 years of sales management experience. Relevant job specific experience may be taken in place of degree.

Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present…