Marketing Specialist

KSPS PBS is seeking a creative, collaborative and digitally savvy Marketing Specialist to help us grow audiences, deepen engagement and support fundraising!

The Marketing Specialist will play a key role in KSPS PBS’s marketing and communications efforts, with a primary emphasis on social media, email marketing and digital content
. Working alongside the Director of Marketing & Communications and Multimedia Designer/Developer, this position will create and distribute compelling content that connects audiences with KSPS PBS programming, events, educational resources, streaming services and opportunities to support public media.

This role is ideal for a strong writer and creative marketer who enjoys managing multiple projects, generating new ideas and translating organizational priorities into engaging audience-facing content. In addition to day-to-day marketing execution, we’re looking for a strategic team member, who can help identify opportunities to strengthen our presence across today’s evolving digital landscape.

** This is a full-time, non-exempt position based in Spokane, WA and requires in-office work.

• Bachelor’s degree in Marketing, Communications, Journalism, Public Relations or a related field, or an equivalent combination of education and professional experience.

• Strong writing, editing and storytelling skills with excellent attention to detail.
• Experience creating content for social media or other digital platforms.
• Working knowledge of major social media platforms and digital content best practices.
• Basic understanding of email marketing, websites and digital audience engagement.
• Strong organizational and project-management skills with the ability to manage multiple assignments and deadlines.
• Ability to collaborate effectively with colleagues across departments and translate organizational needs into clear, engaging communications.
• Comfortable learning new digital platforms, tools and workflows.

• Experience managing organizational or professional social media accounts.
• Experience with email marketing platforms such as Constant Contact or Mailchimp.
• Experience updating websites using a content management system.
• Familiarity with analytics tools and social media, email or website performance reporting.
• Basic visual-content editing skills using tools such as Adobe Creative Cloud, Canva or similar platforms.
• Experience working with video content, including preparing or optimizing short-form video for social media.
• Experience supporting integrated marketing, advertising or audience-growth campaigns.
• Interest in public media, education, journalism, arts and culture, civic engagement or community storytelling.

The successful candidate will be:

• A strong storyteller who can make programs, services and organizational impact relevant and engaging to diverse audiences.
• Creative and curious, with an interest in testing new ideas and finding fresh ways to connect with people.
• Highly organized and comfortable managing recurring responsibilities alongside time-sensitive projects and campaigns.
• Collaborative and able to build productive working relationships across teams.
• Audience-focused, with an understanding that different platforms and communities require different approaches.
• Data-informed and interested in using performance metrics to improve content and marketing decisions.
• Adaptable and comfortable working in a fast-changing media and digital environment.
• Committed to the mission and public-service values of KSPS PBS.

• Manage and strategically grow KSPS PBS’s organic social media presence across platforms including Facebook, Instagram, Linked In and emerging channels.
• Collaborate with Production and other departments to gather video clips,…