Senior Marketing Communications Coordinator | College of Medicine

*
* The Opportunity:

** As the
** Senior Marketing Communications Coordinator
** with the
** Elson S. Floyd College of Medicine (ESFCOM)**, you will lead the development and implementation of marketing and communications strategies and serve as the project manager for major initiatives, providing key strategic insights that guide execution.
In this position, you will lead marketing strategies, campaigns, and initiatives; collaborate with the Director on the annual marketing and communications plan and unit‐level plans; and oversee the development of marketing tools, research, and analytics. In partnership with the Director and specialized team members in web, graphic design, photography, and videography, you will guide strategic storytelling opportunities across marketing collateral, including brochures, newsletters, website content, multimedia projects, and advertising campaigns.
Additional responsibilities will include leading social media strategy, managing internal communications channels, developing presentations and promotional materials, supporting public relations efforts, coordinating market research, and managing outbound communications and analytics through customer relationship management (CRM) tools.  
*
* Essential Job Functions:

** 25% Marketing and Promotion  20% Communications and Public Relations
20% Social Media
15% Marketing Planning and Research
15% Budget Management and Supervision 5% Other
** Additional Information:
** This is a
** full time** (100**%
** FTE),
** permanent
* * position. This position is
** overtime*
* ** eligible.*
* ** Monthly Salary:** $4,508.70 - $6,763.06 |
* Commensurate with experience and qualifications
* In accordance with RCW 49.58.110, the above salary reflects the full salary range for this position. Individual placement within the range is based on the candidate’s current experience, education, skills, and abilities related to the position.

** Benefits:
** WSU offers a comprehensive benefits package which includes paid sick and vacation leave; paid holidays; medical, dental, life and disability insurance package for employees and dependents; retirement; deferred compensation, optional supplemental retirement accounts; training and development; and employee tuition waiver. For additional information, please review the detailed Summary of Benefits offered by WSU for AP staff and Total Compensation.  
*
* Required Qualifications:

*** A Bachelor’s degree in marketing, public relations, communications or related field AND three (3) years of professional level experience in marketing, promotional or related work. Any combination of relevant education and experience may be substituted for the educational requirement on a year-for-year basis.
* Experience working with Microsoft Office Suite (Word, Excel, Powerpoint, etc).
* Experience with web/HTML, e-mail marketing tools, presentation software, social media channels, and Google Analytics.
* Strong proofreading skills and attention to details.
* Demonstrated experience in developing marketing and communications plans, assessing and analyzing outcomes, and researching new market strategies and solutions or related work.
* Ability to work a flexible schedule including evenings and some weekends.
*
* Preferred Qualifications:

*** Experience working in a higher education or similar institutional setting.
* Advanced degree in marketing, public relations, communications, or other related field.
* Demonstrated successful marketing and promotion experience in healthcare, education, or other related field.
* Demonstrated ability to initiate and complete projects independently and with specific deadlines.
** Position Sponsorship Eligibility:
** Not eligible for work visa sponsorship    
** Area/College:
** Elson S. Floyd College of…