Marketing Workflow Transformation Leader

Hybrid Working

Role designed as ‘Hybrid’ with an expectation to work on average 2 days per week from an HPE office.

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world.

The Marketing Workflow Transformation Leader is a strategic leader responsible for re‑engineering the "operating system" of the Global Marketing and Communications organization. This role is about designing the future of work, not managing projects. You will lead a high‑performing team to eliminate operational friction, architect end‑to‑end process automation, and integrate AI‑driven solutions to accelerate speed‑to‑market.

• Strategic Process Architecture:
  Conduct a comprehensive audit of the global marketing lifecycle. Design and implement a "frictionless" workflow that connects strategy, creative production, and execution.
• Adobe Workfront Ecosystem Ownership:
  Act as the Executive Architect for the Workfront platform. Transform it from a task‑tracking tool into a centralized "Command Center" that provides real‑time visibility into global capacity, spend, and output.
• AI & Automation
  
  Roadmap:
  
  Identify high‑volume, repetitive tasks (e.g., creative versioning, routing, compliance checks) and deploy AI/ML or RPA solutions to automate them, returning thousands of "innovation hours" back to the creative and strategy teams.
• Change Management & Adoption:
  Lead the cultural shift toward a "digital‑first" workflow. You will be responsible for global training, advocacy, and ensuring 100% adoption of the modernized operating model.
• Performance Engineering:
  Define and track metrics for operational excellence, such as Speed to Market, Resource Utilization, and Process Efficiency Ratios.

• Marketing Operations Pedigree: 8–10+ years in Marketing Operations, Agency Operations, or Business Transformation roles within a global enterprise.
• Adobe Workfront Mastery:
  Deep, "under‑the‑hood" expertise in Adobe Workfront (including Workfront Fusion). You should understand how to architect complex blueprints and integrations.
• Process Design Frameworks:
  Certification or expert‑level experience in Lean, Six Sigma, or Agile Marketing methodologies.
• AI Literacy:
  Practical experience implementing AI tools (Generative AI for content, AI for resource prediction) within a marketing workflow.
• Executive Presence:
  The ability to translate complex technical workflows into business value for the CMO and other C‑suite stakeholders.

• Health & Wellbeing:
  Comprehensive suite of benefits that support physical, financial and emotional wellbeing for you and your loved ones.
• Personal & Professional Development:
  Programs to reach any career goals you have, whether you want to become a knowledge expert in your field or apply your skills to another division.
• Unconditional Inclusion:
  Inclusive culture that celebrates individual uniqueness and values varied backgrounds.

The expected salary/wage range for this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level.

– United States of America:
Annual Salary USD 153, in California // 135, in Texas

HPE is an Equal Employment Opportunity/ Veterans/Disabled/LGBT employer. We do not discriminate on the basis of race, gender, or any other protected category, and all decisions we make are made on the basis of qualifications, merit, and business need. Our goal is to be one global team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together.

Please :
Equal Employment Opportunity.

Hewlett Packard Enterprise is EEO Protected Veteran/Individual with Disabilities. HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories.