Marketing Data Analyst , tx

Marketing Data Analyst, Spring, TX

Supporting a nationally recognized, consumer and commercial Electronic R&D client.

• Act as a conduit between media, data infrastructure, data sciences, and marketing teams.
• Supports formalization of goal setting and success measurement process for campaigns and digital projects.
• Utilizes and optimizes marketing dashboards and data models.
• Presents recommendations based on data analyses.
• Supports data integrity, data accuracy, and testing processes.
• Partners with internal and vendor support teams to report and resolve data/campaign discrepancies.
• Advocates for data and analytics needs in markets and countries.
• Strong analytical thinking, adept at technical analysis, and skilled in handling data.
• Quick to learn and apply new analytical techniques, with a foundational grasp of research methodology.
• Proficient in Excel, Access, statistical analysis, and financial modeling.
• Growing business acumen and technical expertise specific to the role.
• Effective verbal and written communication abilities.
• Basic understanding of project management principles.
• Familiarity with Power BI is required, along with proficiency in SQL Server and MySQL; knowledge of data warehousing, data mining, and data mapping is also advantageous.
• Ability to work on multiple, large, time-sensitive projects or work streams; ability to identify emerging trends from market and industry data, and help with clear and compelling new business recommendations.