Director of Global Campaigns, Hybrid Cloud

Director Of Global Campaigns, Hybrid Cloud

This role has been designed as 'Hybrid' with a requirement that you will work on average 2 days per week from an HPE office.

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today's complex world. Our culture thrives on finding new and better ways to accelerate what's next.

We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.

We are looking for a Director of Global Campaigns, Hybrid Cloud who will translate Hybrid Cloud business and go-to-market priorities into an integrated marketing strategy that drives customer behavior change, pipeline growth and measurable business outcomes. This leader will partner closely with product and solution marketing to shape the Hybrid Cloud marketing plan, define the marketing approach for priority customer and business initiatives, and lead cross-functional teams to build integrated, end-to-end activation plans.

They will orchestrate across global marketing, product marketing, sales, regional marketing, digital, communications, partner, enablement and operations teams to align investment, content, activation, measurement and execution behind shared outcomes.

As the Director of Global Campaigns, Hybrid Cloud you will:

• Partner closely with product and solution marketing leaders to translate Hybrid Cloud business priorities, market opportunities and customer needs into one integrated global marketing plan.
• Define the marketing approach for priority Hybrid Cloud initiatives, including target audiences, customer behavior-change objectives, key market moments, content needs, activation approach and success measures.
• Lead cross-functional planning and execution teams that bring together the right expertise to make decisions, align activation, review performance and adjust plans based on insight.
• Orchestrate across global marketing and broader HPE teams including product marketing, sales, regional marketing, digital, communications, partner, channel, enablement, events, analytics and operations.
• Build integrated 360° activation plans that align campaign moments, digital engagement, field marketing, partner activity, communications, enablement, content and measurement into a single execution approach.
• Set marketing targets and shared success measures with product marketing, analytics and activation teams, ensuring plans connect to pipeline, opportunity progression, customer engagement and business impact.
• Interpret performance, market feedback and sales insights to identify what is working, what is not, what should stop, and what needs to change.
• Drive faster decisions and clearer trade-offs on investment, prioritization, content, activation and resource focus across priority Hybrid Cloud initiatives.
• Prepare clear executive narratives, performance views, risks, asks and recommended actions for senior leadership forums.
• Ensure cross-functional teams operate with shared accountability, clear owners, aligned milestones, documented decisions and feedback loops back into strategy.
• Guide integrated content strategy across awareness, consideration and intent, ensuring messaging and assets support the customer journey and are reusable across global, regional, partner and sales motions.
• Lead with an outcome-first mindset, moving the role from campaign coordination to business impact, customer behavior change and continuous optimization.

Knowledge and

Skills:

• 15+ years of experience required, with at least 10+ years of progressive leadership experience in B2B marketing, campaign strategy, demand generation or integrated marketing leadership, ideally in enterprise software/SaaS or cloud infrastructure domains .
• Expertise leading global campaign initiatives in AI, Hybrid…