Sales Admin Assistant

Driftwood Hospitality Management’s company culture empowers our associates to take initiative, be proactive, and contribute to the success of their property with well‑defined strategies and objectives. Driftwood Hospitality Management is renowned for our fully integrated approach to hospitality services—all with outstanding client service. Our team is made up of the best talent in the hospitality industry, down to every employee, position, and hotel.

As the local, on‑property sales contact for customers, the Sales Coordinator is responsible for proactively soliciting and handling all revenue‑related opportunities in sales. The role actively upsells each business opportunity to maximize revenue, achieves personal and team revenue goals for the hotel, and ensures that business is turned over properly and in a timely fashion for proper service delivery.

• Builds department top‑line revenue by adhering to sales strategy guidelines set by the Director of Sales & Marketing and identifies revenue opportunities based on the event profile.
• Meets and exceeds individual revenue goals, effectively manages customer budgets, and identifies upsell opportunities throughout the sales process.
• Exceeds company minimum standards for the sales process and acts as a mentor for others within this area.
• Understands the overall market, competitors, economic trends, and supply & demand.
• Builds and strengthens relationships with existing and new customers through sales calls, entertainment, FAM trips, etc.
• Conducts customer site inspections.
• Targets key accounts, markets, or segments with heavy emphasis on proactive solicitation and account saturation.
• Responds to incoming inquiries within markets within 4 hours.
• Closes the best opportunities for the hotel based on market conditions and hotel needs.
• Accurately forecasts group sleeping rooms and revenue prior to turnover and continues to partner in the process after turnover.
• Creates sales contracts as required.
• Comprehends budgets as needed to assist in department financial management and achieve or exceed budgeted goals.

• Ensures a high level of customer satisfaction and builds mutually beneficial relationships to support future revenue growth.
• Coordinates and communicates with customers regarding event details and follows up post‑event.
• Maintains presence with customers throughout the event period, greets them, and hands off to Convention Services for execution.
• Solves problems and suggests alternatives, showcasing leadership in guest hospitality.
• Ensures products and services sold to event planners meet or exceed expectations, fostering loyalty and increased market share.
• Sets a positive example for guest relations.
• Interacts with guests to obtain feedback and effectively handles complaints.
• Reviews Guest Service Results with leaders and participates in corrective action plans.
• Emphasizes guest satisfaction during departmental meetings and drives continuous improvement.
• Uses Delphi or other hotel systems to capture and manage customer information daily.

• Demonstrates commitment to Driftwood Hospitality Management operating principles and philosophies.
• Holds self and others accountable for results.
• Addresses conflict in a timely manner.
• Contributes to team results and manages change effectively.
• Makes decisions and commits to action based on available information.

• Treats people fairly, with dignity and respect.
• Works to meet goals without disadvantaging others.
• Demonstrates business ethics and personal integrity.
• Listens to and responds to others.
• Values diverse viewpoints.

• Adheres to all standards, policies, and procedures.
• Uses sales resources and support staff effectively.
• Approaches work with urgency and purpose.
• Allocates time and resources to competing demands efficiently.
• Overcomes obstacles to accomplish objectives.
• Follows through on inquiries, requests, and complaints.

• Discusses problems promptly to prevent escalation.
• Pursues self‑development actively.
• Explains rationale to help employees improve skills.

• Improves skills and knowledge independently.
• Acknowledges…