Sr. Digital Communications Manager

About the Position

About the Position The Illinois Environmental Council Education Fund (IECEF), IEC’s 501c3 sister organization, is looking for a Sr. Digital Communications Manager who will be responsible for managing IEC’s public brand through traditional and digital channels, developing and executing digital communication strategies that drive engagement with IEC’s policy priorities, and growing membership in partnership with IEC’s development team.

This full-time, hybrid position reports to the Chief Communications Officer and will be located in Chicago, IL or Springfield, IL. Candidates must reside in Illinois or be willing to relocate.

We are seeking someone with a strong track record of responsibility for organic and paid digital marketing campaigns, brand management, website management, video production, graphic design, social media management, and content strategy. That means we’re looking for someone extremely well-rounded who is excited to lead our digital team and its wide range of digital communications responsibilities. While nonprofit, advocacy, or campaign experience is a big plus, it is most important that this candidate be ready to apply their applicable experience and passion for our environment in this role.

Are you especially good at communicating complex concepts in bite-sized, compelling packages? Are you used to implementing messaging guidance and public opinion data to mobilize would-be supporters? Great. We need you.

We strongly encourage candidates of all backgrounds and identities to apply. Each new hire is an opportunity for us to bring a different perspective, and we are always eager to further diversify our organization. IEC/IECEF is committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career.

The Sr. Digital Communications Manager will work to identify opportunities to turn IEC’s legislative and policy leadership into compelling stories across IEC’s print, website, and social media channels. This role aims to solidify IEC’s organizational narrative, drive IEC’s reputation as the voice of Illinois’ collective environmental movement and leader of our shared policy priorities agenda, and mobilize our audiences to take action.

• Owns the implementation and evolution of IEC visual brand across all digital platforms for efficacy, authenticity, and consistency, including guidance and resources for staff
• Graphic design as needed, oversight of all organizational design

• Owns the development and implementation of IEC’s comprehensive digital media strategy, in collaboration with the Chief Communications Officer

• Develop IEC’s social media strategy in alignment with communications and organizational goals, including identifying goals, objectives, creative direction, and key metrics
• Oversee the IEC social media content calendar for all IEC social media platforms
• Supervise Communications Associate
• Develop and manage a comprehensive IEC paid digital ads plan and budget
• Analyze social media performance trends, report key metrics, and develop monitoring dashboards for tracking, reporting, and strategy adjustment

• Lead or execute IEC publications design and layout, maintaining IEC brand integrity
• Video:
  Develop IEC’s video strategy, execute in-house video production, and manage external video production contractors

• Oversee the development, maintenance, cybersecurity, and performance of IEC’s website in collaboration with the Chief Communications Officer
• Lead web content development to ensure that the website is well-structured, easy to find, and meets the needs of its users
• Increase traffic to the website by applying SEO and SEM best practices
• Stay up to date with the latest web design and development trends and technologies
• Blog:
  Develop and execute IEC blog strategy in collaboration with IEC’s staff
• Performance:
  Monitor and assess site analytics to identify opportunities for website improvement based on user feedback and performance metrics

• Knowledge of social media platforms, features,…