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Strategy Director

Job in Springfield, Sangamon County, Illinois, 62777, USA
Listing for: New York Technology Partners
Full Time position
Listed on 2026-06-17
Job specializations:
  • Marketing / Advertising / PR
    Branding Specialist / Ambassador, Marketing Strategy, Marketing Manager, Marketing Communications
  • Management
Salary/Wage Range or Industry Benchmark: 100000 - 125000 USD Yearly USD 100000.00 125000.00 YEAR
Job Description & How to Apply Below

Must-Haves

  • Senior Brand Strategist: Proven ability to define positioning, value propositions, and category narratives through customer, market, and competitive insights.
  • Executive & Cross-Functional Partner: Experience collaborating with leadership and teams across product, marketing, and sales to align brand and business goals.
  • Strategic Problem Solver: Able to turn ambiguity into clear, actionable frameworks that support growth and execution.
  • Brand Steward: Focused on long-term brand consistency, governance, and evolution—not just campaigns or launches.
Strategy Director

We are seeking a Strategy Director to lead brand positioning, messaging, and strategy as the company grows. This role is grounded in research, insights, and business understanding, with responsibility for shaping how the brand is positioned and brought to market.

Responsibilities
  • Own brand strategy, positioning, messaging, and value proposition.
  • Lead customer, market, and competitive research to inform strategic decisions.
  • Partner with leadership, product, marketing, and sales teams to align brand and business objectives.
  • Support go‑to‑market initiatives, launches, and growth strategies.
  • Develop clear frameworks and guidance that teams can execute against.
  • Ensure consistency across all brand touchpoints and evolve brand standards over time.
Qualifications
  • 10+ years of brand strategy experience, ideally in‑house.
  • Experience leading brands through growth, transformation, or launch.
  • Strong research, storytelling, presentation, and strategic planning skills.
  • Proven ability to influence senior stakeholders and work cross‑functionally.
  • Organized, proactive, and comfortable operating in fast‑paced environments.
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