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Driven Performance Marketing Lead

Job in Springfield, Sangamon County, Illinois, 62777, USA
Listing for: Educational Testing Service
Full Time position
Listed on 2026-07-25
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 110000 - 150000 USD Yearly USD 110000.00 150000.00 YEAR
Job Description & How to Apply Below
Position: Growth-Driven Performance Marketing Lead

Educational Testing Service in the United States seeks a Manager, Performance Marketing to own paid media across search, social, CTV, OOH, podcast, and partnerships. This role drives test-taker registrations, prep sales, and revenue with a hands-on leadership approach.

You will partner with the TOEFL organization, build first‑party audiences, manage budgets, and optimize the funnel from click to registration. AI tools and data-driven decisions scale acquisition.

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