Lead, Marketing Operations
Listed on 2026-09-23
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Marketing / Advertising / PR
Marketing Communications, Marketing Strategy, Product Marketing
Define the market position of a product or brand, within the context of the overall product strategy, by conducting competitor analysis and market research, working with the sales team, and driving marketing initiatives to support product or brand awareness and sales. In addition to taking the product to market, this role is responsible for ensuring that the product meets the needs of the market and that data and research gained in the marketplace shape future product direction.
Articulate the product and feature benefits and translate them into customer messaging. Give product demonstrations at trade shows and webinars, delivering presentations and creating marketing collateral. Responsible for bringing the product to market, driving adoption, and equipping the sales team with the knowledge and tools to be successful.
The Senior Brand Manager of Marketing
Operationsisa leader who will own the Creative
Process and Creative Rituals and Routinesfor Kraft Heinz North America - leading the implementation,administration and continuous improvement of the existing process, an devolving it for the future. You will driveefficiencyand alignment across the Business Unitbrand teams, Central Marketing functions,and agencies.
Key Components of the Role (Job Responsibilities)
As leader of the Kraft Heinz Creative Process , you will play a pivotal role in driving our creative vision,culture and performance by ensuring that engagement and alignmenthappenin a timely manner:
Support and leadthe evolution of the Kraft Heinz Creative Process byidentifyinggaps, prioritizing opportunities, and building practical plans to improve efficiency and effectiveness.
Help support the
Creative Rituals and Routines tied to the process, making sure meetings are well run and lead to clear decisions, actions, and ownership.
Work with Commsleadsonbrand teams tooptimizeIATprocesses, providing guidance,toolsand support to maximize efficiency.
Identify and share Creative Process best practices across the business unit brand teams
Support the budget management process- ensuring productionefficienciesareimplementedwherenecessary.
Qualifications
Acurious, courageous, collaborative leader,passionate aboutcreative processandimplementation.
Hands-on experience via client and/or agency-side roles to understand the point ofview, goals andintentionof marketers and their agency partners.
Demonstrated fluency in developing,implementing and managing creativeprocesses.
Excellent communication,organization and relationship building skills.
Comfortbuildingclear narrativedecks, presenting&gaining consensusfrom key collaborators.
Ability toinfluencebroadteamsat various levelswithout direct authoritythroughtrust an downership
Modelsresiliency in a dynamic, fast paced work environment where ideas and opportunities happen fast and require flexibility requiring simultaneous project management and "never settle" demeanor.
A mindset of"excellence."
Ability to drive the agendaandsuccess in ambiguous situations,where path needs to be built.
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz' strategy and values.
New Hire Base Salary Range:
$ - $Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and savingfor the future, we offer plans tailored to meet you and your family's…
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