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Sales Director

Job in Springfield, Hampden County, Massachusetts, 01119, USA
Listing for: StoryPoint Group
Full Time position
Listed on 2026-06-12
Job specializations:
  • Sales
    Business Development, Client Relationship Manager
Salary/Wage Range or Industry Benchmark: 125000 - 150000 USD Yearly USD 125000.00 150000.00 YEAR
Job Description & How to Apply Below

The Community Specialist is a sales professional responsible for leasing a senior living community. By creating and following a strategic business plan, the ideal candidate will manage their sales funnel, create urgency with prospects, and follow a sales process through closing to achieve optimal occupancy and revenue targets.

Required Experience for a Sales Director
  • Previous experience in sales with a proven track record of meeting and exceeding sales goals
  • An understanding of the senior market and various senior living products is a plus but not a requirement. We encourage all types of successful sales professionals to apply!
  • Desire to listen to, connect with, and serve seniors by matching their needs to our service offerings and successfully move them into our communities
  • Aggressive sales instinct with the ability to close while maintaining compassion for our customers
  • Ability to manage time effectively
  • Must exhibit a high degree of initiative and creativity, good judgment, and professional ethics
  • Must possess strong leadership skills to work effectively both independently and as a team
  • Excellent communication and presentation skills
  • Demonstrated aptitude for problem-solving; ability to determine solutions for clients
  • Microsoft Office and Salesforce proficiency is desirable
  • Some travel may be required
Primary Responsibilities of a Sales Director
  • Manages all occupancy and revenue goals for the community
  • Utilizes Salesforce to accurately manage sales funnels, conversion ratios, and move-in metrics
  • Complies with Fair Housing and Federal Trade Commission requirements
  • Seeks new opportunities to expand our growing number of referral sources
  • Make daily outbound calls to prospective customers in database to schedule visits and tours
  • Manages the leasing center on site during the construction phase
  • Provides tours of models or vacant apartments to future residents and referral agency network
  • Assists with marketing initiatives and resident events
  • Serves as an educational resource for residents, caregivers, and staff members
  • Promotes the organization in a positive manner and sets the example for organization standards for excellence
  • Maintains effective communication and cross collaboration throughout the community
  • Coordinates occupancy, goals and resident/prospect information
  • Prepares and manages all relative reports
  • Willingness to work a flexible schedule to include evenings, weekends, or “non-traditional” work hours as business demands dictate
Equal Opportunity Employer
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