CRP Training & Communications Lead

• The CRP Training and Communications Lead will support the Customer Retention Program through development and delivery of training, communications, and marketing materials for dealer, field, and internal audiences.
• This role will help drive program understanding, adoption, and execution by coordinating educational content, webinar support, training channels, and feedback loops across stakeholders.
• Lead the training and education plan for dealers, field teams, and internal brand and CCA partners in support of CRP priorities.
• Build, coordinate, and support delivery of training materials and enablement content that improve program understanding and execution.
• Manage field and dealer webinars and support training deployment through channels such as Global Connect and Center of Learning.
• Review and approve vendor-dealer training materials for consistency and readiness.
• Support development and rollout of CRP Choice communications and marketing materials across internal, field, and dealer audiences.
• Help create launch materials, training communications, and ongoing updates that support adoption and reinforce program changes.
• Ensure communications are clear, actionable, audience-appropriate, and aligned to established program and brand guidance.
• Gather dealer survey input and stakeholder feedback to identify improvement opportunities for training, communications, and program support.
• Serve as a dealer and field escalation point for program related questions and issues.
• Partner with CRP leaders and cross-functional teams to identify training needs and continuously improve enablement content based on performance and feedback.

• 2+ years of experience in marketing/customer experience.
• Strong communication, writing, and presentation skills.
• Experience in developing training, communications, or enablement materials for internal or external audiences.
• Strong organization skills, attention to detail, and the ability to manage timelines across multiple deliverables.
• Ability to collaborate effectively across field, dealer-facing, and internal stakeholder groups.
• Strong judgment and responsiveness in a fast-moving, cross-functional environment.
• Experience in marketing, communications, training, CRM, dealer support, or a related field.
• Experience working with field, dealer-facing, or cross-functional business teams is preferred.
• Experience in automotive, retail, or dealer-facing environments is preferred.
• Bachelor's degree required.
• Degree in marketing, communications, business, education, or related field preferred.

Demonstrates expertise in developing and delivering training and communication materials tailored for diverse audiences, with a strong focus on program adoption and stakeholder engagement. Proficient in managing timelines and collaborating across cross-functional teams to enhance customer retention initiatives.

• Training Development
• Communication Skills
• Project Management
• Stakeholder Collaboration
• Marketing Experience

• Training Materials Development
• Enablement Content Creation
• Webinar Management
• Marketing Communications
• Customer Experience Strategy

• Strong Organization Skills
• Attention to Detail
• Judgment and Responsiveness
• Effective Collaboration
• Presentation Skills

• Automotive
• Retail
• Dealer Support
• Cross-Functional Teams
• Customer Retention Program

• Global Connect
• Center of Learning