Senior Brand Manager
Listed on 2026-02-19
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Marketing / Advertising / PR
Marketing Manager, Branding Specialist / Ambassador, Marketing Communications, Marketing Strategy
Senior Brand Manager
Consumer Brands Marketing United States, Stamford, CT, CTFull Time Regular
About this positionAt Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting‑edge technologies, you’ll have countless opportunities to explore new paths and grow.
This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
Dare to learn new skills, advance in your career and make an impact at Henkel.
What you’ll doLead a large brand and its commercial business including annual business planning, launch of new product line extensions with cross‑functional team, customer growth plans in partnership Commercial Strategy, and ongoing monthly S&OP process
Lead the brand’s 360 marketing program including TV, digital and social media with relevant messaging along key touchpoints
Support the development and execution of shopper marketing and national promotion programs to help drive consumer awareness, education and conversion. Some of these programs may include shopper marketing, ecommerce, social, and digital
Review brand performance and provide actionable recommendations to drive brand growth
Manage two to three direct reports
BS/BA (Business, Marketing, Social Sciences - Psychology, Sociology, Economics), MBA preferred
5-7 years experience in CPG brand management and/or marketing
Demonstrated leadership and organizational skills required to be able to lead projects, partner cross‑functionally, and work independently.
Excellent interpersonal/communication skills; attention to detail; strong analytical skills; solid financial acumen.
Ability to analyze market and research data and derive insights that lead to actions designed to generate incremental sales and profits.
Creative mindset and agency management experience
Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1
Work‑Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy/sell program
Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement
Family Support: 12‑week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement
The salary for this role is $- $. This is the range that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future.
Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.
Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
JOB :
Job Location s: United States, CT, Stamford, CT
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