Region Manager, Content Marketing

A Career at HARMAN

As a technology leader that is rapidly on the move, HARMAN is filled with people who are focused on making life better. Innovation, inclusivity and teamwork are a part of our DNA. When you add that to the challenges we take on and solve together, you’ll discover that at HARMAN you can grow, make a difference and be proud of the work you do every day.

We’re a global, multi-disciplinary team that’s putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound.

• Contribute your talents to high-end, esteemed brands like JBL, Mark Levinson and Revel
• Unite your passion for audio innovation with high-tech product development
• Create pitch-perfect, cutting-edge technology that elevates the listening experience

The Region Manager, Content Marketing, is responsible for planning, developing, and delivering high-quality brand content that supports JBL’s marketing priorities for their region. This role ensures brand consistency, creative excellence, and operational rigor across all region‑specific content assets, while partnering closely with the regional brand activation teams, retail marketing teams, product teams, global NPI teams, regional D2C and external agencies.

The Content Manager focuses on what content is created for the region, how it is produced, and how it performs.

• Ensure brand consistency across all content by setting and maintaining tone of voice, visual identity
• Act as a content quality gatekeeper, reviewing assets to ensure they meet brand, creative, and strategic standards before deployment.

• Translate business priorities, campaign objectives and media plans into clear content and asset requirements across channels and formats.
• Build shopper relevant content narrative to assist in creating in‑store experiences for consumer (eg POS, at shelf)
• Manage and maintain the content calendar, aligning timelines, milestones, and deliverables across teams.
• Branded Content:
  Experience/Activation Shortlist: JBL SXSW Power Partnerships
• Assess and identify gaps between global content and regional needs and/or opportunities to leverage global content FOR regional needs. Similarly, seek and identify potential lift & shift opportunities from other regions

• Brief and collaborate with creative and production agencies, providing clear, insight‑driven briefs that align with brand strategy and campaign objectives.
• Partner with external agencies to oversee end‑to‑end production of high‑quality region‑specific content assets, from concept through final delivery.
• Manage workflows, resources, and budgets to ensure content is delivered on time, on budget, and at the expected level of quality.
• Ensure content delivery from tentpole events – building shot lists and briefs based on event needs
• Partner with regional D2C team to ensure content delivery for Landing Pages and enrichment of branded pages around peak moments (eg Black Friday)

• Track content performance across channels, analyzing results to understand what formats, messages, and creative approaches are most effective.
• Gather internal feedback from key stakeholders to continuously refine content formats, topics, and channel usage for greater impact.
• Share learnings and best practices with marketing teams to inform future content development.

• Proven experience managing brand content, creative development &/or content production within a marketing organization.
• Strong grasp of the full customer journey, with the ability to tailor creative development by region, persona, and lifecycle stage.
• Strong understanding of brand governance, creative workflows, and agency collaboration.
• Ability to manage multiple projects simultaneously with strong organizational and communication skills.
• Comfort working cross‑functionally with campaign, media, brand, and regional teams.
• Skilled in applying market, audience, and competitive insights to refine targeting and…