Digital Marketing Manager - Year Round

Year Round

Steamboat
- Ski Town, U.S.A. ® is known as the friendliest mountain destination on the planet, thanks to our western heritage and welcoming staff. We pride ourselves on hiring the best employees and providing the best experience in the industry. Our culture is supportive, challenging, passionate and committed and we believe that diversity makes us stronger. We are looking for unique individuals who exemplify these qualities and care about each other, our mission, our environment, and our communities.

• Free Alterra Mountain Pass for all eligible employees and eligible dependents for winter and summer, and a free IKON Pass to eligible employees*
• Discounted skiing and riding for friends and family of eligible employees*
• Vacation and Sick Time policies for eligible employees
  * to rest, relax and recharge
• Generous discounts on outdoor gear, apparel, rental cars, etc.
• Medical, dental, vision, life, AD&D, short term & long-term disability insurance, EAP, HSAs, FSAs, and more for Year Round, Flex Year Round, & Season-to-Season Employees.
• Apex-MEC (minimum essential coverage) plan available to all seasonal employees without an offer of major medical coverage. This plan helps cover preventive visits, urgent care visits, Free Telehealth, Limited Hospitalization, Prescription Drug Benefits and Free Multilingual Behavioral Health.
• 401(k) plan with generous company match
• Discounted tuition with partner online university for all Alterra Mountain Company employees to further their education
• Paid parental leave of up to 6 weeks for eligible employees*
• Free regional bus pass

For information on Steamboat Ski & Resort Corporation’s Social Responsibility work including our Diversity, Equity, & Inclusion actions, please see our webpage at

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily with or without reasonable accommodations.

The Digital Marketing Manager leads digital marketing strategy and execution for Steamboat Resort, with responsibility for paid media, digital channels, and Go-To-Market orchestration. They bring experience in digital marketing, paid media, CRM, website and app strategy, guest segmentation, business strategy, and team leadership, with a strong understanding applying the Steamboat brand across digital channels.

• Lead and develop the digital marketing team – establish clear priorities, goals, and accountability; coach direct reports; and build a high-performing, increasingly self-sufficient team of digital channel leaders.
• Provide strategic and operational leadership across digital channels – translate business and product priorities into digital action, guide channel strategy and execution, and develop specialists’ abilities to make independent strategic decisions.
• Partner across Marketing – collaborate with peer Marketing Managers and the Director of Marketing to align priorities, identify opportunities and risks, incorporate digital considerations into broader marketing decisions.

• Guide Digital Strategy & Channel Performance – Lead CRM, email, web, & app strategy; ensure specialists understand business needs, digital trends, guest behavior, and channel opportunities; and guide priorities and optimization to improve performance.
• Translate Insights into Action – Use marketing analytics, channel and partner insights to identify opportunities, make decisions, and optimize digital activity toward business results.
• Stakeholder Alignment – Collaborate with Steamboat and Alterra Mountain Co. partners to guide digital platform decisions, communicate implications, and support…