Senior Area Sales Manager

Senior Area Sales Manager, Switzerland

Location: Steinhausen, Switzerland

Reporting to: Cluster Sales Director DACH

Shape the Growth of Carlo Gavazzi in Switzerland

Carlo Gavazzi is a global technology company specializing in the design, manufacturing and marketing of innovative solutions for Industrial Automation and Building Automation
, with technologies across Sensors, Switches and Controls
.

We are looking for an experienced and commercially driven Senior Sales Manager, Switzerland to accelerate our growth in the Swiss market.

This is a highly customer-facing role for someone who enjoys being in the market, developing relationships, identifying opportunities and winning new business
.

You will combine strategic account development with hands‑on prospecting, with a particular focus on expanding our presence with OEMs and strategic key accounts
.

You will also serve as a key commercial and coordination interface between the Swiss organization and DACH sales leadership, ensuring strong alignment on market priorities, customer opportunities and sales initiatives.

As Senior Sales Manager, you will take commercial ownership of the Swiss market and play a key role in developing both existing and new customers.

You will:

• Drive profitable sales growth and achieve revenue and profitability targets across our three Product Lines.
• Identify, prospect and win new customers
  , with particular emphasis on strategic OEMs and key accounts.
• Develop existing customers and identify opportunities to increase Carlo Gavazzi's share of business.
• Maintain a strong field presence through regular face‑to‑face engagement with customers, prospects, distributors and channel partners throughout Switzerland.
• Build strong relationships with OEMs, machine builders, end users, panel builders, system integrators, EPCs and distributors
  .
• Develop and execute account and go‑to‑market strategies for priority industries, including Energy & Building Efficiency, EV Charging, Food & Beverage, Plastic Machinery, Mobile Equipment, Agriculture, Distributed Energy Resources, Energy Storage and Access Controls
  .
• Identify market potential, prioritize opportunities and build a strong and qualified sales pipeline.
• Lead commercial negotiations and close opportunities while protecting pricing, margins and long‑term customer value.
• Work closely with our Product Line Managers and manufacturing organization on customer applications, new product introductions and market‑driven product development.
• Provide market intelligence on customers, competitors, technologies and emerging business opportunities.
• Maintain accurate pipeline, activity and forecasting information through our CRM tools.
• Represent Carlo Gavazzi at customer events, trade shows and relevant industry activities.
• Collaborate with colleagues across the DACH region and our international organization to develop strategic sales opportunities.

We are looking for an established sales professional who knows the Swiss industrial market and enjoys creating business rather than waiting for opportunities to come in
.

You ideally bring:

• 8–10+ years of successful B2B sales experience within industrial automation, electrical/electronic components or a closely related technical industry.
• Strong knowledge of the Swiss industrial market, customer landscape and sales channels
  .
• An established network among Swiss OEMs, machine builders, system integrators, panel builders, distributors and/or industrial end users
  .
• A proven track record of prospecting, acquiring and developing new customers and strategic key accounts.
• Strong capabilities in strategic selling, negotiation, value‑based selling and account development.
• Experience managing complex sales opportunities involving multiple technical and commercial stakeholders.
• Experience working with distributors and multi‑channel sales models.
• A technical or commercial degree; an engineering or strong technical background is particularly valuable.
• High willingness to travel throughout Switzerland and spend significant time with customers and prospects.
• Fluency in German and English
  ;
  Good Level of French or Italian is an advantage.
• Experience with CRM, pipeline…