Sales Director

Pay Prop and Reapit – Who are we?

Pay Prop, a Reapit company, offers a market‑leading automated rental payment and reconciliation platform for letting agents. Our technology enables agents to automate every part of the rental transaction, delivering transparency, control and operational efficiency that traditional banking and software solutions cannot match.

Reapit is the original, end‑to‑end business technology provider for estate agencies of all sizes. For more than 25 years, we’ve supported sales and lettings agents in building relationships and growing their businesses through connected, secure and innovative technology.

Worldwide, Reapit technology is used by over 78,000 agents across more than 15,000 branches, managing over one million properties. Together, Pay Prop and Reapit empower property professionals to run smarter, more profitable businesses while delivering exceptional client experiences.

As Sales Director for Pay Prop in South Africa, you will play a pivotal role in driving revenue growth, expanding market presence, and strengthening our leadership position within the property technology sector.

Reporting to the General Manager, RoW, you will lead a high‑performing sales team while remaining hands‑on, carrying your own strategic sales target and leading from the front.

• Lead, inspire and develop a high‑performing sales team, setting clear objectives and performance standards.
• Develop and execute strategic sales plans to drive sustainable revenue growth and market penetration.
• Conduct performance reviews, provide coaching and mentoring, and foster a culture of accountability and continuous improvement.
• Build a structured, disciplined sales environment with clear pipeline management and forecasting accuracy.

• Identify and prioritise key market segments, verticals and enterprise opportunities.
• Develop targeted go‑to‑market strategies to win new clients and expand market share.
• Actively engage in strategic sales activity including prospecting, negotiation and closing high‑value deals.
• Own complex, multi‑stakeholder sales cycles from initial engagement through to contract signature.

• Act as a visible ambassador for Pay Prop and within the property industry.
• Represent the business at conferences, exhibitions, and key industry events.
• Contribute thought leadership, panel participation and speaking engagements.
• Build strong relationships with industry influencers, partners and senior decision‑makers.
• Be recognised as a credible voice within the sector, strengthening brand authority and market positioning.

• Analyse and optimise sales processes to improve efficiency and conversion rates.
• Partner with Marketing, Product and Customer Success to align commercial strategy with customer needs and market trends.
• Provide market feedback to inform product development and competitive positioning.

• Monitor industry trends, regulatory changes and competitor activity.
• Leverage insights to refine value propositions and maintain competitive advantage.

At Pay Prop, we hire people who share our values and demonstrate the right behaviours for success.

We are seeking a commercially astute, visible and results‑driven Sales Director with:

• Minimum 7+ years’ experience in B2B SaaS technology sales.
• Proven track record of driving revenue growth and exceeding ambitious targets.
• Demonstrable experience building and leading high‑performing sales teams.
• Strong executive presence and credibility at C‑suite level.
• Experience managing complex, multi‑stakeholder sales cycles.
• Excellent communication, negotiation and presentation skills.
• Strategic mindset with a hands‑on, delivery‑focused approach.
• Confidence and credibility to represent the business publicly at industry events and conferences.
• A proactive, resilient and growth‑oriented attitude.
• Property / Prop Tech experience is advantageous, but not essential.

• Fully onboarded across Pay Prop and products, ICP and sales…