Admissions Counselor

Position Title

Admissions Counselor

Academic Staff

Regular (Full‑time, salaried, exempt, annual 12‑month)

Adm & Rctmt Coord II

This position manages all student segments and all aspects of the college search and admissions process within the assigned geographic territory in alignment with the Strategic Enrollment Plan using data to inform work. The individual promotes UW‑Stevens Point main, branch, and online campuses through representation at college fairs, UW System events, visits to middle/high schools, two‑year colleges, community organizations, and virtual events, with extensive follow‑up via meetings, phone, email, text, etc.

to generate, complete, and yield applicants. This position works directly with students and families as well as guidance counselors, advisors, teachers, and community‑based organizations. The individual in this position must effectively present the professional pathways created by a university education, serve as a UWSP brand ambassador, and be a source of detailed and accurate information on the admission process, costs and financing, UWSP’s academic programs and career outcomes, and its co‑curricular learning and extra‑curricular opportunities.

Independent travel is a core function of the job. Employees must have a valid driver’s license and a reliable source of independent transportation for periodic in‑state travel and comply with the Travel and Expense Policy.

• Engages in extensive outreach and recruitment events, representing the university to prospective students
• Counsels prospective and admitted students on educational planning and career opportunities
• May supervise staff and/or lead a program area
• Reviews, evaluates, and responds to student applications according to established policies and procedures
• Identifies opportunities for and develops admissions and outreach events
• Schedules logistics and secures resources for events to promote the Institution
• Evaluates program effectiveness and provides recommendations for improvement
• Creates targeted communication plans and materials based on established goals
• Delivers directed admissions program messaging to internal and external audiences
• Identifies, promotes, and maintains internal and external partnerships focusing on outreach, recruitment, and admission

The Admissions Counselor is a full‑time, salaried, exempt, annual (12‑month) position with a starting annual salary within the range of $45,966 – $46,350 commensurate with the candidate’s education, related experience, and qualifications. Eligible Universities of Wisconsin employees receive an excellent benefits package. To learn more about the benefits package, review the FASLI Benefit Quick Guide. Use the Health & Retirement Contributions Estimator to calculate the estimated value of your compensation and benefits.

• Valid driver’s license
• Experience working in admissions, customer service, sales, or related fields
• Excellent public speaking, interpersonal, written communication, and collaborative skills
• Demonstrated time‑management skills, ability to multitask, adapt, and meet deadlines
• Ability to think critically and solve problems independently
• Willingness to work in a fast‑paced environment with the ability and willingness to work evenings and weekends as required

• Bachelor’s degree in communications, business, social sciences, humanities, or related fields
• Recruitment experience
• Comfortable with technology and customer relationship management systems (CRM - SLATE)
• Bilingual
• Experience operating technology‑based platforms (e.g., Microsoft Office suite)
• Experience in college or university recruitment

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, disability, status as a protected veteran, or any other bases protected by applicable federal or State law and UW System policies. We are committed to building a workforce that represents a variety of backgrounds, perspectives, and skills, and encourage all qualified individuals to apply.