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Senior Merchant

Job in Paradise, St. Johns, Newfoundland / NL, Canada
Listing for: Bloom
Full Time position
Listed on 2026-06-08
Job specializations:
  • Business
Job Description & How to Apply Below
Location: Paradise

Bloom is a full-service workplace design consultancy representing Poppy & Peonies on their search for a Senior Merchant to join their team. As Talent Advisors, we will be the liaison between our Bloom Partner and yourself during this recruitment process. We do not use fancy tech to search through resumes at Bloom; every resume is reviewed by a human to ensure that we attain a consistent and equitable interview process.

You will directly join our client’s team if you are selected as the successful candidate. We look forward to seeing your application!

Hi, I’m Natalie Dusome, Founder and CEO of Poppy & Peonies.

At Poppy & Peonies, we’re a fun and energetic brand that believes style and function should always go hand-in-hand. We’re passionate about creating practical pieces that make life a little easier and literally lighten the load.

Building Poppy & Peonies has been an incredible adventure. It all started when my daughter Poppy was born, and I found that my accessories no longer fit my new life as a mom. I needed bags with pockets and organization that looked cool but also had functionality. When I couldn’t find them, I decided to create them myself. And so, in 2015, Poppy & Peonies was born.

We’ve come a long way since then—from filling orders in my basement to appearing on Dragons’ Den, and now, expanding into new product categories and collaborating with exciting influencers and brands. It hasn’t always been smooth sailing, but thanks to our incredible community, we’ve never felt more loved and supported!

We believe in our responsibility to care for the environment and are passionate about preserving the health and welfare of our planet and the animals that live on it. That’s why all of our bags are made from high-quality vegan leather, and our entire product line is vegan, cruelty‑free, and PETA‑approved. We ship our products plastic‑free and use a combination of recycled, compostable, and biodegradable materials to mitigate shipping waste.

We are constantly looking for new ways to make our products and supply chain more sustainable, reducing our carbon footprint.

The Opportunity
  • Lead assortment planning and category strategy across Poppy & Peonies’ product portfolio.
  • Analyze product performance data to identify opportunities for growth, optimization, and category expansion.
  • Partner closely with the Design and Creative team to shape product direction, ensuring concepts align with both brand vision and commercial performance.
  • Bring a strong trend‑forward perspective, continuously monitoring the handbag and accessories market, competitor activity, and emerging styles to inform product decisions.
  • Identify emerging trends and customer needs that can inform new product opportunities.
  • Develop pricing and product positioning strategies that support both brand perception and margin targets.
  • Evaluate product performance across key metrics including revenue, margin, and sell‑through.
  • Work closely with marketing teams to support product storytelling, launches, and campaigns.
  • Collaborate with the Inventory Planner to ensure inventory levels align with product demand and assortment strategy.
  • Continuously evaluate the product portfolio to identify opportunities to refine the assortment and strengthen top‑performing categories.
  • Support the expansion of Poppy & Peonies into new product categories and markets.
What You Bring to the Table
  • You have 6+ years of experience in merchandising, buying, or product strategy within the handbag industry.
  • You have direct experience in handbag or accessories buying/merchandising, with a strong understanding of the category.
  • You are highly trend‑aware and deeply immersed in the handbag and accessories space—you know what’s emerging, what’s performing, and what competitors are doing at a commercial level.
  • You understand how product, pricing, and positioning influence customer demand.
  • You are highly collaborative and enjoy working cross‑functionally with marketing, product, and operations teams.
  • You thrive in fast‑growing environments where product strategy plays a key role in business success.
  • You have strong business judgment and the confidence to make recommendations that influence product…
Position Requirements
10+ Years work experience
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