Commercial Lead OGX
Listed on 2026-07-11
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Marketing / Advertising / PR
Marketing Manager -
Management
Commercial Lead OGX
At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.
Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you!
Join us in shaping our future–and yours.
The Commercial Lead, OGX is responsible for leading the growth, strategy, and commercial performance of one of Kenvue's most important hair care brands. This role serves as the intersection of brand strategy, innovation, commercial execution, and business leadership, translating consumer and category insights into winning growth plans across retail, eCommerce, and omnichannel environments.
The role owns brand performance and P&L delivery, leads cross-functional teams, and drives end-to-end commercialization—from long-range strategy and innovation planning to customer activation, media, retail execution, and business performance management. The ideal candidate combines strong strategic thinking with executional excellence and a passion for building brands, developing talent, and delivering results.
Key Responsibilities- Develop and execute the brand's annual and long-range growth strategy, including portfolio roadmap and local innovation pipeline, brand positioning, and commercial priorities.
- Lead OGX business performance, including revenue, share, profitability, forecast accuracy, investment planning, and overall P&L management.
- Own the commercialization agenda across all channels, partnering with Sales, Customer Strategy, and Trade Marketing to deliver strong retail execution and category trend leadership.
- Drive integrated activation plans spanning national media, retail media, shopper marketing, digital commerce, social, influencer, experiential, and in-store programs.
- Lead local innovation development and go-to-market execution for new products, customer-specific opportunities, partnerships, and commercialization initiatives.
- Partner with Insights, Analytics, and Finance teams to identify growth opportunities, diagnose business challenges, and optimize investment effectiveness and ROI.
- Establish OGX as a category leader in repair through strong consumer understanding, competitive intelligence, trend identification, and thought leadership.
- Lead cross-functional teams across Brand, Innovation, Sales, Demand and Supply, Finance, Media, R&D, Project Management, Legal & Regulatory and Agency partners, etc. to ensure flawless execution against business objectives.
- Lead demand planning and supply alignment, partnering with Supply Chain, Finance, and Sales to deliver accurate forecasts, manage risks and opportunities, optimize inventory health, and ensure successful execution of innovation and promotional plans.
- Lead annual budget planning and investment management, including marketing, trade, innovation, and operating budgets, ensuring resources are prioritized against growth opportunities and delivering optimal business returns. Manage day-to-day brand marketing budget.
- Represent the brand with senior leadership, customers, agency partners, and key external stakeholders while influencing decisions that accelerate growth and strengthen brand equity.
- Build organizational capability through coaching, talent development, prioritization, and fostering a high-performance culture.
Required Qualifications
- Bachelor's degree required; MBA preferred.
- 8+ years of progressive experience in Brand Marketing and Commercial Leadership within CPG, Beauty, Personal Care, or Consumer Goods.
- Proven success managing brand or business P&L and delivering sustainable…
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