Senior Manager, Digital Media
Listed on 2026-10-05
-
Business
Marketing Strategy
Position Summary... What you'll do...
Role summary:
The Senior Manager ,Digital Media(SEO,AEO,and Affiliates) willlead
Walmart
Business'sstrategyandexecutionacrosstraditionalsearch,AI-powered discovery,andaffiliatemarketing.
ThisroleownstechnicalSEOroadmaps,AEOexperimentations,affiliate growth,performance measurement,andscalableoptimizationacrossacomplexecommerceecosystem.
Workingcloselywith Product,Engineering,Analytics,Content,Marketing,and Merchandising,thisleaderwillidentifygrowthopportunities,translateinsightsintoactionablerequirements,anddriveimplementation.
Theidealcandidatecombinesdeeptechnicalexpertise,analytical rigor,strong cross-functional influence,andtheabilitytomanageagencyandvendorpartnerswhilecommunicatingbusinessimpacttoseniorstakeholders.
About the team:
The Walmart Business Growth Marketingteamdrivesadistinctive B2
Bcommerceexperiencethatsupportsorganizationsinoptimizingtheiroperations.
Combining Walmart'sextensivescale,assortment,technology,operationalstrengthswithagileinnovation,theteamfocusesoncustomerinsights,product,technology,analytics,andcontentstrategy.
Theyacceleratecustomerdiscovery,acquisition,engagement,andlong-termvalueacrossmultiplechannels,including AI-enhanced search.
Emphasizingatest-and-learnapproachandstrongcross-functional collaboration,theteamisdedicatedtodevelopingscalablesolutionsthatgeneratesignificantcustomerandbusinessoutcomes.
What you'll do:
- Lead Walmart Business 'sAEOandtechnicalSEOstrategyacrosstraditionalandAI-powered search.
- Runexperimentsthatimprovediscoverabilityandqualifiedtraffic.
- Partner with Product,Engineering,Analytics,Content,and Merchandisingtodeliverscalablesolutions.
- Identifytechnicalopportunities,definebusinessrequirements,andguideimplementation.
- EstablishKPIs,measurement frameworks,andreportingtodemonstratebusinessimpact.
- Manageagencyandvendorpartnerstoensurehigh-quality execution.
- Communicate insights,progress,andrecommendationstoseniorleadership.
- Monitorevolvingsearchbehaviors,technologies,andplatformchangestoidentifynewgrowthopportunities.
What you'll bring:
- OwntheAEO,technicalSEOstrategy,andaffiliatemarketingfor
Walmart
Business. - Developroadmapsandprioritizeinitiativesthatincreasesearchvisibility,qualified traffic,andcustomeracquisition.
- Leadtechnicalaudits,experimentation,andperformanceoptimizationacrosstraditionalandAI-powered search.
- Partner with Product,Engineering,Analytics,Content,and Merchandisingtodeliverscalablesolutions.
- Translateinsightsintoclearbusinessandtechnicalrequirements.
- EstablishKPIs,measurement frameworks,andexecutivereporting.
- Manageagencyandvendorpartnerstoensurestrongexecution.
- Monitoremergingsearchtrendsandidentifynewgrowthopportunities.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see . Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
Programs range from high school completion to bachelor's degrees, including English Language Learning…
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