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Senior Director, Distribution and Growth Marketing

Job in Sunnyvale, Santa Clara County, California, 94087, USA
Listing for: Cerebras Systems
Full Time position
Listed on 2026-03-01
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing
  • IT/Tech
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 100000 - 125000 USD Yearly USD 100000.00 125000.00 YEAR
Job Description & How to Apply Below

Cerebras Systems builds the world's largest AI chip, 56 times larger than GPUs. Our novel wafer-scale architecture provides the AI compute power of dozens of GPUs on a single chip, with the programming simplicity of a single device. This approach allows Cerebras to deliver industry-leading training and inference speeds and empowers machine learning users to effortlessly run large-scale ML applications, without the hassle of managing hundreds of GPUs or TPUs.

Cerebras' current customers include top model labs, global enterprises, and cutting-edge AI-native startups. OpenAI recently announced a multi-year partnership with Cerebras, to deploy 750 megawatts of scale, transforming key workloads with ultra high-speed inference.

Thanks to the groundbreaking wafer-scale architecture, Cerebras Inference offers the fastest Generative AI inference solution in the world, over 10 times faster than GPU-based hyperscale cloud inference services. This order of magnitude increase in speed is transforming the user experience of AI applications, unlocking real-time iteration and increasing intelligence via additional agentic computation.

About

The Role

We are seeking a Senior Director of Distribution & Growth Marketing to architect and scale our global demand engine. Reporting to the CMO, this leader will own performance marketing, audience growth, digital distribution, brand amplification, and full-funnel pipeline acceleration.

This role is accountable for measurable business impact — including 5x social audience growth, increased brand share of voice, improved sentiment visibility, and significant pipeline expansion. The ideal candidate is analytical, performance-obsessed, and deeply fluent in modern marketing signal tracking across channels.

Responsibilities Growth & Audience Expansion
  • Drive a 5x increase in social followers across priority platforms within defined timelines.
  • Build scalable audience acquisition strategies across paid, organic, partner, and community channels.
  • Optimize distribution strategies to maximize reach, engagement, and conversion.
  • Develop channel-specific growth playbooks for executive, corporate, and product narratives.
Performance Marketing & Pipeline Acceleration
  • Own demand generation strategy and full-funnel performance.
  • Drive measurable increases in qualified pipeline, marketing-attributed revenue, and conversion rates.
  • Partner with Sales to ensure alignment on pipeline targets and revenue contribution.
  • Continuously optimize CAC, LTV, and ROI across campaigns.
Marketing Signals, Analytics & Attribution
  • Establish a unified marketing intelligence framework to track all marketing signals and metrics.
  • Implement robust attribution models across digital, social, field, and partner marketing.
  • Develop dashboards that provide real-time visibility into performance KPIs.
  • Lead experimentation strategy (A/B testing, creative testing, channel optimization).
Brand Share of Voice & Sentiment Monitoring
  • Increase brand share of voice across earned, owned, and paid channels.
  • Implement social listening and sentiment tracking infrastructure to monitor brand perception in real time.
  • Partner with Communications to proactively respond to reputational risks or narrative shifts.
  • Provide regular executive reporting on brand momentum and competitive positioning.
Digital Ecosystem & Distribution Infrastructure
  • Own website performance, SEO/SEM strategy, and conversion optimization.
  • Optimize content distribution to maximize engagement and downstream demand capture.
  • Leverage AI-driven marketing tools to enhance targeting, personalization, and predictive analytics.
Team Leadership
  • Build and scale a high-performance growth marketing organization.
  • Recruit top-tier digital, performance, analytics, and lifecycle marketing talent.
  • Foster a culture of accountability, speed, and data-driven decision making.
Key KPIs
  • 5x social audience growth
  • Increased brand share of voice
  • Improved brand sentiment visibility and responsiveness
  • Significant growth in marketing-sourced and marketing-influenced pipeline
  • Improved funnel conversion rates
  • Clear, real-time visibility into marketing performance metrics
Skills And Qualifications
  • 10+ years of marketing experience, with significant leadership in growth or performance marketing.
  • Proven track recordof scaling pipeline in high-growth B2B technology environments.
  • Deep expertise in digital distribution, paid media, SEO/SEM, and lifecycle marketing.
  • Strong analytical capabilities and fluency in marketing attribution models.
  • Experience implementing social listening and sentiment analysis platforms.
  • Strong executive presence and cross-functional leadership experience.
Preferred
  • Experience in enterprise technology, AI, infrastructure, or high-performance computing.
  • Experience building growth engines in IPO-stage or public companies.
  • Familiarity with AI-enabled marketing automation and predictive analytics tools.
Leadership Attributes
  • Metrics-driven and outcome-oriented
  • High urgency, high ownership
  • Strategic thinker with operational depth
  • Collaborative…
Position Requirements
10+ Years work experience
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