Senior Key Account Manager

Sunrise Farms  is seeking a results-driven  Senior Key Account Manager  to lead and grow the retail business, with a focus on national and large-format retailers. This role is responsible for delivering revenue, distribution, and growth targets through strategic account management, demand planning, promotional execution, and business development.

The ideal candidate brings  5+ years  of account management  experience in grocery , ideally with a strong background in fresh food with a track record of success with major retail accounts.

Responsibilities

Lead and grow key retail accounts, building strong customer relationships and delivering profitable sales growth

Develop and execute joint business plans, pricing strategies, promotional calendars, and sales initiatives aligned with retailer objectives and company priorities

Identify new opportunities, secure new listings, and expand distribution within national and large-format retail banners

Support and participate in quarterly business reviews, assortment presentations, category review discussions, and new product opportunities with retail partners

Analyze sales performance, market trends, and retailer insights to identify growth opportunities and improve account results

Manage forecasting, trade spend, credits, deductions, understanding of supply and inventory planning

Act as the primary day-to-day contact for retail customers, ensuring strong service, issue resolution, and cross-functional alignment

Represent Sunrise Farms at retailer meetings, trade shows, conventions, and industry events, as required

Various projects, as required

Requirements

5+ years of account management experience in grocery, ideally with a strong background in fresh food categories

Experience managing large retail accounts across grocery channels, with a focus on national retailers

Strong strategic thinking, business acumen, and problem‑solving skills

Excellent planning, organization, and attention to detail; ability to operate well within a dynamic, fast‑paced environment

Self-motivated with the ability to prioritize, set objectives, and deliver results in a fast‑paced environment

Strong collaboration skills with customers, suppliers, brokers, and cross-functional internal teams

Strong communication, relationship‑building, and influencing skills

Ability to prepare and deliver business reviews, category presentations, and strategic recommendations

Post‑secondary education in Business, Sales, Commerce, or a related field

Intermediate to advanced proficiency in Outlook, Excel, and AI‑enabled productivity tools

Experience with ERP and CRM systems for customer management, forecasting, and reporting

Valid driver’s license and access to a personal vehicle

$120,000 - $150,000 a year

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