Job Description & How to Apply Below
Civic Hotel, Autograph Collection, is a bold, independent boutique hotel in the heart of Surrey City Centre, steps from Surrey Central Sky Train. Inspired by BC’s artistry, culture and flavours, Civic brings a distinct hospitality experience to travellers, locals and the community around us.
We are looking for people who care about great service, take pride in the details, and enjoy being part of a busy, guest-focused team.
Who You Are You care about creating a warm, seamless guest experience
You take pride in great hospitality, and the small details that make a stay memorable
You are a team player, enjoy collaborating with colleagues, and bring a positive, professional attitude to the team
You can multitask and enjoy a fast-paced environment
You are authentic, brave, accountable and detail-oriented
Why Join Our Team?
Competitive salary and compensation package
Generous hotel and dining discounts at thousands of Marriott properties worldwide
Career advancement with the hotel and our diverse group of companies
Extended Health and Dental coverage
Health Care Spending Account
Wellness Spending Account
Matching pension plan (DCPP)
Maternity top-up program
3 week annual vacation to start
Convenient location steps from Surrey Central Sky Train Station
Company events, including our annual Holiday Party
Performance-based incentive plan
Apply now to discover your next leadership opportunity at Civic Hotel!
Role Summary Reporting to the General Manager, the Sales Manager is responsible for driving revenue growth by generating sales, building relationships, and enhancing the hotel's market presence. They work to identify new business opportunities, cultivate long-term relationships with corporate clients, travel agencies, event planners, and other potential business sources. The Sales Manager plays a key role in formulating and executing sales strategies, promoting hotel services, and achieving revenue targets across designated segments, specifically social groups, tour groups, weddings, SMERF markets, and sports team.
Works alongside and collaborates with the corporate and government-focused sales manager.
Target start date: 07 September 2026
Key Accountabilities Sales Strategy Development:
Develop and implement effective sales strategies and plans to achieve revenue goals.
Client Acquisition & Retention:
Identify and pursue new business opportunities, while maintaining and strengthening relationships with existing clients.
Market Research & Analysis:
Monitor industry trends and competitor activities to position the hotel effectively in the marketplace.
Contract Negotiation:
Negotiate contracts with corporate clients, travel agents, and event planners to maximize profitability.
Event Sales Management:
Oversee event and meeting space sales, collaborating with the operations team to ensure successful events.
Collaboration with Hotel Leadership:
Work closely with the operations leaders to ensure client’s requirements and expectations are met or exceeded.
Collaboration with Marketing:
Work closely with the marketing team to align sales campaigns with promotions and branding.
Account Management:
Manage key accounts and ensure high levels of client satisfaction to encourage repeat business.
Sales Reporting:
Track sales performance, forecast future business, and prepare regular reports for management.
Budget & Forecasting: collaborate with General Manager to develop annual revenue budget.
Networking:
Attend industry events, trade shows, and conferences to build connections and generate leads.
Other duties as required.
Education and Experience Diploma or Bachelor's degree in Business, Tourism or Hotel Management an asset.
A minimum of three years’ of sales experience in a premium hotel or similar environment.
Skills and Abilities
Strong Sales and Negotiation
Skills:
Ability to identify opportunities, close deals, and manage client relationships.
Excellent Communication:
Clear, persuasive communication skills including written, verbal and non-verbal.
Customer Service Focus: A strong orientation toward customer satisfaction and problem-solving.
Market Knowledge:
Familiarity with the hospitality industry, trends, and competitors.
Organizational
Skills:
Ability to manage multiple clients, projects, and deadlines.
Advanced Computer
Skills:
Experience with Google Workspace and sales & event management systems is beneficial (Marriott International’s CI-TY preferred)
Travel:
Ability to travel locally, nationally and internationally. Access to a personal vehicle is preferred.
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