Field Marketing Manager

AVID Energy Solutions is immediately seeking a Field Marketing Manager
tojoin our team in Sutton, MA and start a career helping customers with energy efficiency and utility cost savings. This is a full-time role at AVID Energy Solutions playing a key role in customer support, customer scheduling and customer service needs with a clear path for growth. We are looking for an energetic, results-driven Field Marketing, Events & Canvassing Supervisor to build and lead our community outreach program throughout Massachusetts and New Hampshire.

This is a progression role for someone who wants to build a department, not simply inherit one.

As the program grows, the role will transition into a larger leadership position.

Essential Job Functions:

• Work 8am to 5pm dailywith additional hours as needed

• Engage homeowners through professional door-to-door outreach
• Explain AVID Energy Solutions’ services and the benefits of a no-cost Mass Save® Home Energy Assessment
• Schedule qualified homeowner appointments
• Develop targeted canvassing territories throughout AVID Energy Solutions’ service area
• Maintain accurate lead information and ensure timely handoff to the intake team
• Track doors knocked, homeowner conversations, appointments scheduled, and held-assessment rates
• Ensure all representatives follow approved messaging and program guidelines

• Represent AVID Energy Solutions at fairs, festivals, home shows, community events, retail locations, and sponsorship activations
• Coordinate event registration, staffing, schedules, displays, materials, and lead capture
• Actively engage event attendees and schedule qualified appointments
• Research and recommend new events and community partnerships
• Build relationships with municipalities, businesses, organizations, and event coordinators
• Track event costs, lead volume, appointment volume, and return on investment
• Maintain event supplies, uniforms, equipment, signage, and promotional material

• Recruit, onboard, train, and develop part-time and full-time field representatives
• Establish daily and weekly performance expectations
• Provide ongoing coaching, feedback, and accountability
• Build a positive, professional, and results-oriented team culture
• Report regularly on staffing, activity, appointments, conversion rates, and program performance
• Identify underperforming events, territories, or strategies and make adjustments
• Ability to maintain real-time communication with your manager and upper management as needed
• Ability to work independently and solve problems with minimal supervision
• Ability to manage multiple tasks

• 1+ years of experience in canvassing, field marketing, event marketing, outside sales, community outreach, or a related role
• Previous experience leading, training, or supervising employees, a plus
• A proven ability to generate leads or appointments through face-to-face outreach
• An entrepreneurial mindset and interest in building a program from the ground up
• Willingness to perform hands-on fieldwork during the program’s first year
• Strong communication, coaching, organization, and problem-solving skills
• Confidence approaching and speaking with homeowners and members of the public
• Ability to motivate a team while maintaining clear performance standards
• Comfortable using lead-tracking systems, mobile applications, spreadsheets, and performance reports
• Availability to work weekends and occasional evenings
• Valid driver’s license, reliable transportation, and the ability to travel throughout the assigned territory
• Experience in home improvement, energy efficiency, HVAC, insulation, solar, or the Mass Save® program is preferred but not required

• Ability to walk and stand for…