Senior Product Manager, Audience Targeting

Who We Are:

SiriusXM and its brands (Pandora, SiriusXM Media, Ads Wizz, Simplecast, and SiriusXM Connect) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are.

This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM’s vision to life every day.

is the gateway for marketers to the largest digital audio advertising ecosystem in North America. As the combined advertising revenue organization of Sirius XM Holdings Inc., SiriusXM Media spans across leading owned and operated audio platforms Pandora and SiriusXM; innovative ad tech solutions powered by Ads Wizz; sonic creative consultancy Studio Resonate; and an extended content network featuring exclusive monetization agreements with Audiochuck, NBCUniversal, Sound Cloud, and many more.

Reaching more than 150 million listeners each month, SiriusXM Media delivers audiences the tailored brand experiences they crave while putting creators first, making it easy for every marketer to produce, plan, buy and measure across its entire audio universe.

a subsidiary of SiriusXM, is the leading global provider of digital audio and podcast advertising solutions. Ads Wizz is the underlying monetization solution for well-known music platforms, podcasts, and broadcasting groups worldwide, giving advertisers or all sizes unprecedented access to premium and niche audio content. Through dynamic ad insertion, advanced programmatic platforms, and innovative audio formats, Ads Wizz efficiently connects buyers and sellers for digital audio and podcast advertising.

Ads Wizz is a global company with a presence in over 40 countries.

We are seeking a strategic and technically fluent Senior Product Manager to lead the development and evolution of our audience targeting capabilities. This role will focus on building solutions that enhance ad relevance, campaign performance, and advertiser ROI by leveraging first-party data, third-party integrations, and advanced audience modeling.

This role is critical in helping advertisers reach the right audiences at the right moments, with greater precision, scale, and effectiveness. You’ll define and drive initiatives that transform SiriusXM’s vast data assets, including first-party listener data, behavioral insights, content metadata, and third-party integrations (Data Clean Rooms, Vendor DMPs, Client Direct) into actionable, privacy-friendly targeting capabilities. Your work will directly enable advertisers to reach and engage the right audiences through data-driven targeting capabilities to drive revenue and improve campaign outcomes.

You’ll collaborate with cross-functional teams including engineering, data science, sales, marketing, and legal to develop innovative data products that enable granular targeting, real-time personalization, and advanced measurement. Additionally, you’ll interface with external partners to enhance our data graph, improve addressability, and support identity resolution across channels and platforms.

• Own the product vision, strategy, and execution for SiriusXM’s data-driven ad targeting capabilities.
• Define scalable, privacy-forward targeting products that leverage first-party behavioral data, contextual signals, demographics, and location intelligence.
• Lead the design of audience creation and activation workflows in partnership with Data Science, Engineering, Marketing, Sales, and Legal.
• Evaluate and integrate third-party data sources…