Representative, Business Development

About Us:

How many companies can say they’ve been in business for over 179 years?!

Here at ZEISS, we certainly can! As the pioneers of science, ZEISS handles the ever changing environments in a fast-paced world, meeting it with cutting edge of technologies and continuous advancements. ZEISS believes that innovation and technology are the key to a sustainable future and solutions for global change. We have a diverse range of portfolios throughout the ZEISS family in segments like, Industrial Quality & Research, Medical Technology, Consumer Markets and Semiconductor Manufacturing Technology.

We are a global company with over 46,000 employees and have over 4,000 in the US and Canada alone! Make a difference, come join the team!

Location/Region:
This position will be covering Northern Washington and Northern Idaho. The ideal candidate resides in Seattle, WA.What’s the role?

To strengthen our Team in the in the Eye Care Provider Division, we are seeking a Business Development Representative for our NW Washington territory (must live within the territory; Seattle Area Preferred). Under general direction from the Regional Business Development Manager, the Business Development Representative (BDR) is responsible for the overall management, objectives, and plans for the assigned territory within the U.S. Independent Eye Care Professional (ECP) Channel.

The BDR is an experienced business-to-business sales representative with the ability to source, develop and cultivate new clients and new business and consolidate share of wallet. This individual would be responsible for conducting sales calls with eye care professionals (ECPs) such as optometrists, ophthalmologists, opticians and other optical specialists to promote our ZEISS products, services and practice-based solutions using both consultative and conceptual selling approaches and then documenting customer records and activity within Customer Relationship Management (CRM) system.

The BDR will develop and maintain effective plans for their assigned territory, will develop and implement account specific programs and business plans and will act as change agent to the expansion of ZEISS product and portfolio utilization.

Sound Interesting?

Here’s what you’ll do:

Meet or exceed sales growth targets for Direct Rx business and other strategic targets such as premium lenses, coatings, dispensing tools and equipment, or key sales programs

Segment territory using CRM Account Classification system and identify key customer targets to increase territory sales

Profile and evaluate each customer’s store operation, financial data, business model & profit drivers, and create value-based sales strategies that has positive financial impact on company

Conduct and prepare pre-call planning and call objectives, and anticipate likely objections; understand motivations and establish a relationship as a trusted advisor / consultant

Lead sales conversation with ECPs by challenging and persuading them to change behavior. Build agreement at each point in the sales process, remove barriers and close the deal Create innovative tactical and strategic approaches to meet and exceed business objectives when faced with an obstacle or a customer concern

Treat territory as own franchise by creating and executing territory plan to achieve goals; consider required investment and financial impact in developing customer strategies

Increase sales by effectively communicating the advantages and benefits of Carl Zeiss Vision products and services to Eye Care Professionals Support and implements national marketing plans, utilizing digital tools and apps Schedule, plan, develop and conduct on-site individual, group and office training and educational seminars to increase demand for Carl Zeiss Vision labs, lenses and dispensing tools

Maximize and execute customer marketing programs to accomplish goals and objectives

Establish a positive, productive and collaborate working relationships with Carl Zeiss Vision employees and colleagues

Operate with the highest ethical standard during every customer interaction and in alignment with Carl Zeiss philosophies and leadership principles

Input accurate and timely…