Senior SEO Strategist

Responsibilities

• Provide SEO expertise and strategic insights following SEO best practices to drive organic traffic and conversion growth for client web properties.
• Perform SEO audits for technical onsite enhancements, content optimization, and local search for various clients and industries.
• Create custom monthly traffic reports and insights for clients.
• Utilize industry tools such as Google Analytics, Google Search Console, Keyword Planner, Google My Business, keyword ranking tools, etc.
• Take ownership of your role and be proactive in making suggestions for enhanced SEO and serve as an advocate for clients.
• Keep abreast of SEO best practices, algorithm updates, and industry news.
• Work with SEO and Content teams to create effective SEO content strategies targeting search keywords and relevant topics for clients.
• Assist web developers and web designers with implementing technical SEO best practices such as page speed performance, UX, HTML/CSS tagging, etc.
• Develop effective local search strategies, creating, optimizing, and monitoring local citation listings and onsite local best practices.
• Effectively communicate strategies and performance to clients.

• 4-6+ years SEO, analytics, content, or related experience.
• Experience in building client relationships, partnering for success.
• Up-to-date industry expertise in best practices, algorithm updates, and Google mobile-first indexing
• Practice of advanced SEO and applied techniques (data analysis, technical troubleshooting, etc.).
• Proven track record of increasing traffic, improving brand, and site visibility within major search engines for high-intent keywords.
• Functional knowledge of SEO research tools such as Google Analytics, Keyword Ranking Tools, Deep Crawl, Screaming Frog, Google Search Console, Google Lighthouse, Google AdWords Keyword Planner, etc.
• Successfully manage client workflow and achieve on-time delivery of projects and reports.