Digital Communications Specialist

Digital Communications Specialist

State and City:
Florida - Tampa

Shift: 8 Hr. X 5 Days | Onsite 4 days and 1 day remote

Are you a creative storyteller who thrives at the intersection of content, design, and data? As a Digital Communications Specialist, you’ll help shape how Peoples Gas shows up online—building meaningful connections through social media, digital content, and visual storytelling.

This is an exciting opportunity to combine creativity, analytics, and AI tools to grow a trusted, modern brand in the energy industry.

• Content Strategy & Social Media Help develop and execute a digital content and social media strategy aligned with business goals. Manage a monthly content calendar across platforms like Linked In, Facebook, Instagram, and You Tube.
• Creative Design & Storytelling Design graphics, visuals, and digital assets for campaigns, social media, and internal communications. Ensure all content aligns with brand voice, tone, and visual standards.
• Community Engagement & Brand Reputation Monitor and respond to comments, reviews, and messages to build trust and protect brand reputation. Support proactive engagement strategies that strengthen customer connections.
• Analytics & Optimization Track and analyze digital performance metrics using tools like Google Analytics and platform insights. Turn data into recommendations that improve engagement and performance.
• Website & SEO Optimization Support website updates, landing pages, and blog content improvements. Optimize content for SEO, GEO, and AI‑driven search to improve visibility.
• AI & Innovation Use AI tools to enhance content creation, personalization, and performance insights. Stay ahead of emerging digital trends and technologies.

• Strong engagement across social and digital channels.
• Consistent, high‑quality content aligned to brand standards.
• Clear insights that improve performance and strategy.
• Growing brand visibility and credibility.

• Bachelor’s degree in Marketing, Communications, Digital Media, Graphic Design, or related field.
• 3+ years of experience in social media management, digital content creation, and graphic design.
• Strong skills in Adobe Creative Suite, Canva, or similar tools.
• Experience managing social media platforms and content calendars.
• Knowledge of SEO, content strategy, and digital marketing best practices.

• Certifications in digital marketing, SEO, social media, or analytics tools.
• Experience with AI‑powered content tools or prompt engineering.
• Knowledge of online reputation management.

• Visual storytelling & graphic design.
• Social media strategy & content marketing.
• Data analysis & performance optimization.
• SEO and digital discoverability.
• Communication & collaboration.
• Creativity with a data‑driven mindset.

• Fast‑paced, collaborative environment.
• Opportunities to experiment with new tools and technologies (including AI).
• Occasional after‑hours support for campaigns, events, or issue response.

• Be part of a team shaping a modern, digital‑first brand presence.
• Use your creativity to make a real impact on community engagement and trust.
• Work at the forefront of AI‑enabled marketing and communications.
• Grow your career in a stable, evolving energy organization.

If you’re passionate about digital storytelling, creative design, and using data to drive engagement—we’d love to hear from you.

Apply today and help bring the Peoples Gas story to life.