Digital Experience Coordinator

Digital Experience Coordinator

The Digital Experience Coordinator is responsible for building, managing, and optimizing fan-facing digital products across Tampa Bay Buccaneers platforms, including the team app and website. This role owns the end-to-end execution of digital experiences from UX wire framing and CMS builds to gamification, third‑party product integrations, and accessibility compliance. The ideal candidate is detail-oriented, digitally fluent, and passionate about creating seamless, engaging experiences for fans.

• Platform Development & Content Management
  • Build, manage, and update fan-facing experiences within the team’s CMS platforms (NFL CMS, Yinzcam, Rover), including app features, website pages, campaign landing pages, and gameday hubs.
  • Execute HTML and code‑based updates across platforms to ensure timely, accurate, and visually consistent delivery.
  • Create original wireframes, page layouts, and user journey maps for new features and campaigns, with an emphasis on personalization and fan engagement.
  • Define and document ideal UX flows from awareness through conversion, identifying opportunities to reduce friction and increase fan interaction.
  • Design and produce digital assets for use across app and web, including graphics, banners, promotional tiles, and feature imagery, using tools such as Photoshop, Illustrator, or equivalent.
  • Translate wireframes and UX concepts into polished, production‑ready visual assets that align with brand standards.
  • Conduct thorough quality control checks on all digital builds, including accessibility compliance and cross‑platform compatibility.
• Fan Engagement & Gamification
  • Own the full lifecycle of gamification programs, including platform setup and configuration, weekly challenge launches, marketing coordination, prize fulfillment, and performance tracking.
  • Serve as the primary point of contact between the digital team and gamification platform vendors.
  • Manage the day‑to‑day operations and optimization of third‑party fan engagement products.
  • Ensure all third‑party integrations are properly embedded, functional, and on‑brand across digital properties.
  • Coordinate with the Marketing team on campaign execution, messaging alignment, and digital asset delivery.
• Performance, Compliance & Operations
  • Monitor app and website performance metrics (traffic, engagement, conversion) and deliver actionable insights to improve the fan experience and digital revenue.
  • Provide regular reporting on digital builds, gamification campaigns, and third‑party product performance.
  • Coordinate with third‑party vendors on product updates, issue resolution, and accessibility requirements.
  • Manage digital project workflows and timelines across gameday, membership, ticketing, and marketing initiatives.

This position does not manage employees.

• Strong written and verbal communication skills.
• Ability to collaborate effectively with cross‑functional teams.
• Effective time and resource management.
• Strong attention to detail and accuracy.
• Flexibility in a fast‑paced, changing environment.
• Openness to feedback and continuous improvement.

• Hands‑on experience with content management systems (CMS) and digital publishing workflows.
• Working knowledge of HTML/CSS; ability to execute code‑based updates without developer support.
• Proficiency in wire framing and UX design tools (e.g., Figma, Adobe XD, or similar).
• Proficiency in Adobe Creative Suite, particularly Photoshop and Illustrator, with the ability to create and edit production‑ready digital assets independently.
• Experience with digital analytics platforms (e.g., Google Analytics, Adobe Analytics) and ability to interpret and act on data.
• Demonstrated ability to manage multiple projects simultaneously and meet deadlines in a fast‑paced environment.

• Completed bachelor’s or graduate degree in Digital Media, Web Development, UX Design, or related field.
• 1–3 years of experience (including internships) in a digital content, product, or web operations role.
• Prior experience managing the digital presence of a consumer brand, sports team, or media property.
• Experience…