Activation Coordinator
Listed on 2026-02-28
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Marketing / Advertising / PR
Event Manager / Planner -
Sports/Fitness/Wellness
Event Manager / Planner
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The IRONMAN Group is looking for an Activation Coordinator to join the Global Partnerships Department, reporting to the Senior Manager, Global Partnerships. The role will be based in either the Tampa or Boulder office responsible for managing a portfolio of events delivering partner benefits for The IRONMAN Group portfolio of events within the North American Region.
The role will be responsible for the planning, coordination, development and overall delivery of impactful partnership activations on-site, maintaining stakeholder relationships, managing partner reporting and supporting partner renewals and developments. The Activation coordinator will also be responsible for coordinating on-site partner activations and developing detailed activation plans for the wider North American series-wide partner portfolio.
Principal Duties And Responsibilities- Work closely with the partner management team to streamline all partnership activation information to event teams, including but not limited to operations, logistics, athlete services, and local marketing teams to transfer all relevant Global Partnerships information for the events
- Coordinate the ordering of the commercial branding packages with event teams through our official signage suppliers
- Coordinate expo planning communication and partner and vendor booth layouts with the operations and expo IRONMAN village team
- Create branding and activation plans for each race for all partners with on-site assets
- Facilitate partner branding orders through detailed information from the partner management team
- Coordinate with local branding team leaders/venue leads to deliver all commercial partner branding across all areas of the event
- Facilitate onsite branding walk‑throughs with broadcast teams when applicable
- Manage all partner activation touch points onsite including but not limited to – IRONMAN Village, press conferences, registration, welcome functions, all event technical areas, finish line, race day announcements, post event activation recovery area and awards ceremonies
- Be the onsite point of contact with partners as well as all internal stakeholders for all topics related to global partnerships
- Deliver post‑race activation reports
- Attend races, including weekends, to support and represent the Global Partnerships department in the delivery of sponsorship assets
- A minimum of 3 years experience within the events industry, ideally in a sponsorship role
- Client management and/or activations experience
- Ability to build and maintain professional relationships with key stakeholders
- Able to work a flexible schedule that sometimes includes long hours, weekends and holidays
- Must be able to travel (domestic & international) on an as‑needed basis. Expectations should be (10-12) weeklong trips per year
- Excellent organizational and project management skills
- Excellent judgment and ability to think quickly and calmly under pressure
Ability to handle multiple priorities simultaneously and meet deadlines - Ability to work independently and productively with minimum supervision
- Demonstrate a positive attitude and team building mentality
- Must be able to travel as required and attend events
- Knowledge of Microsoft office applications is helpful, but training is provided
- Driving license
The role will be based in either The IRONMAN Group head office in Tampa, Florida, or the Boulder, Colorado office and travel will be required.
The above declarations are not intended to be an “all inclusive” list of duties and responsibilities of the job described, nor are they intended to be such a listing of the skills and abilities required to do the job. Rather, they are intended only to describe the general nature of the job and are a reasonable representation of its activities.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
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