Event Sales Manager

About Topgolf

Topgolf is a sports entertainment company that has changed how millions of people experience golf and where you can build a serious career. Our venues are high‑energy, high‑volume environments where performance matters and results are visible. Every day, we bring together golf, food and beverage, events, and entertainment into one experience that keeps guests coming back.

We are looking for an Event Sales Manager who thrives in a fast‑moving, high‑volume environment. The ideal candidate owns their pipeline, consistently prospect, and delivers an experience that turns a first‑time client into a repeat one. They bring energy to every touchpoint, stay disciplined in outreach, and work closely with operations to deliver events that exceed expectations, building a book of business and growing with a recognizable sports entertainment brand.

The Event Sales Manager drives revenue growth by owning the full sales cycle across inbound leads and outbound business development. The role focuses on pipeline growth, account conversion, and delivering high‑quality client experiences that keep guests coming back.

Responsibilities and

Key Duties:

• Execute the full sales cycle: manage a high‑volume inbound pipeline and perform consistent outbound prospecting, including daily Power Hours.
• Own each stage of the sale—from first inquiry, through venue tour, proposal, and close.
• Deliver in‑person selling experiences via venue tours and client touchpoints that convert opportunities.
• Grow accounts by identifying upsell opportunities and maximizing the value of each client relationship.
• Provide a Best‑in‑Class Guest Experience, from initial inquiry through post‑event follow‑up.
• Partner with Operations and the Culinary Team to ensure flawless event execution.
• Maintain detailed, accurate communication on Banquet Event Orders (BEOs) to prevent day‑of issues.
• Represent Topgolf’s brand with professionalism and hospitality in every interaction.
• Stay sharp on business performance: review daily metrics, key numbers, and lead rotations to track progress and identify gaps.
• Maintain pipeline accuracy and data integrity to support forecasting.
• Identify opportunities for sales process improvement and share them with leadership.
• Drive community awareness of Topgolf through networking and professional engagement.
• Operate as a team player: participate in daily huddles, weekly sales meetings, and 1:1s with sales leadership.
• Stay aligned on priorities, targets, and execution standards across the venue.
• Demonstrate Topgolf’s Core Values (Fun, One Team, Excellence, Courage, Caring) in every interaction.

• Drives Results – Consistently achieve results; drive opportunities to successful completion; set high personal standards.
• Customer Focus – Build strong relationships; anticipate and meet client needs; follow up for satisfaction; improve the client experience.
• Communicates Effectively – Deliver clear, concise, professional communications; tailor proposals; share updates.
• Ensures Accountability – Own pipeline performance; monitor metrics; follow through on commitments.

• 5+ years of progressive sales experience, including leadership of direct reports.
• Bachelor’s degree in hospitality management, Business Administration, or a related field preferred; equivalent combination of education and experience considered.
• Proven success in high‑volume events or hospitality sales environments.
• Progressive, relevant experience within the hospitality industry preferred.
• Strong proficiency in Salesforce or similar CRM;
  Excel and reporting tools.
• Minimum age 21 years, as required by state or local law.

• Remain stationary for extended periods, including working at a desk and within the venue.
• Move throughout the venue for site tours, event setup, and engagement with guests and operations.
• Occasionally lift, carry, or move up to 25 pounds.
• Communicate clearly and effectively, verbally and electronically.
• Hear and respond to verbal communication in a venue environment with moderate to high background noise.
• Visual acuity sufficient to read documents, screens, and BEOs.

• Free Play & 1/2 price food.
• Health, dental, vision coverage.
• 401(k) team‑member match.
• Free mental well‑being platform.

Topgolf is a global sports and entertainment community and is committed to equal opportunity and is firmly committed to preventing discrimination and harassment, including sexual misconduct, based on legally protected diversity characteristics. Topgolf …