Account Executive - Industrial Labeling
Listed on 2026-01-30
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Business
Business Development
We’re excited to partner with a leading manufacturer/converter of industrial labeling in seeking an Account Executive. Our client is a label manufacturer with operations in Southern California and Costa Rica, and has been in business since 1999. They deliver end-to-end color and warehouse identification solutions with expert setup, training, and support. Their culture is simple: customers first, invest in people to grow, and expect excellence in every job.
RoleSummary
Own partner-led growth for the Warehouse Business Unit. This role is 85% partner, 15% direct: you will recruit, onboard, and enable channel partners—then co-sell and co-deliver warehouse labeling & signage projects, including installations by the delivery team. Average install projects range $25,000–$300,000; signage/label orders range $50–$50,000+.
Go-to-Market Focus Primary partner types (85%)- Material Handling / Racking Companies
- WMS Publishers
- WMS Implementors / Integrators
- Barcode Hardware Resellers
- End-user distribution centers, 3PLs, manufacturers
- Racking labels and racking magnetic labels
- End-of-aisle and other signage
- Load capacity signage and safety labels
- Barcoded totems and vertical location markers
- Other warehouse signage & labeling
- Turnkey installations delivered by Pacific Barcode
- Barcode printers (thermal transfer/direct, color inkjet)
- Thermal transfer labels & ribbons
- Labeling software (e.g., Loftware/Nice Label, Bar Tender)
- Color label printers + inkjet labels and inks
1) Partner Acquisition & Onboarding
- Build a named target list; run multi-touch outreach to recruit high-fit partners in each category.
- Deliver a structured onboarding: sample kits, quotation guidance, services overview, and install playbook.
- Set up lead registration, pricing guidelines, and rules of engagement; align on quarterly revenue goals.
- Train partner sales & PM teams.
- Provide sales tools: discovery checklist, scoping worksheet, and pricing ranges.
- Co-sell early deals with partners; review scopes, assumptions, and install requirements to protect margin and schedule.
- Maintain a balanced, stage-based pipeline (partner-sourced + direct).
- Prospect greenfield accounts and activate partner networks for multi-site programs.
- Log all activities, next steps, and dates in CRM; deliver weekly forecasts (30/60/90).
- Lead discovery and facility walk-throughs (virtual or on-site) to quantify counts, heights, media, durability, and equipment needs.
- Produce clear SOWs with materials, signage/labels, labor, travel/lifts, and schedule;
- Negotiate terms; close deals while protecting margin and install readiness windows.
- Handoff clean scopes to CS/Production; align with Install Project Manager and Production Coordinator on materials and crew calendars.
- Stay engaged through punch-list to ensure a reference-worthy outcome and facilitate reorders/expansions.
- Convert first wins into standards (corporate specs, templates, re-label programs, new sites).
- Identify refresh cycles and ongoing consumables (labels, ribbons, inks).
- New partner logos acquired, onboarded, and producing pipeline within 60–90 days.
- Predictable partner-sourced pipeline coverage (≥3× quarterly quota) with accurate commits.
- Clean scopes that launch on time with minimal change orders.
- Repeat orders and multi-site rollouts post-install; growing consumables pull-through.
- Co-selling regularly with partner base.
- Material handling and/or labeling industry experience
- Proven experience recruiting partners, enabling their teams, and co-selling complex projects.
- Strong consultative chops: discovery, scoping, business case/ROI, and executive communication.
- Comfortable in facilities (DC/3PL/manufacturing) and with install-driven timelines.
- CRM discipline; solid Excel/Word; familiarity with Smartsheet/Quick Books a plus.
Ownership
• Partner-Centric Mindset
• Structured Selling
• Technical Curiosity
• Follow-Through
• Forecast Accuracy
• Relationship Building
• Clear Communication
- Reports to:
President - Travel: ~25–40% for partner meetings, site surveys, and events (as needed)
To Learn more, apply now or contact us directly:
Chapin Young
Vice President
NIMIS Group
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