Marketing and Communications Manager, Inclusive Excellence

Marketing & Communications Manager, Inclusive Excellence

Position:
Marketing & Communications Manager, Inclusive Excellence – Full‑time – $71,500 – $78,000 per year –

Location:

Tempe, Arizona

This role supports the Office of Inclusive Excellence (OIE) at Arizona State University, managing marketing and communications operations across email, web, and social channels. The manager will create and optimize content, oversee campaign execution, maintain marketing infrastructure, and coordinate workflows to deliver timely and effective communications.

• Support the OIE team with marketing and communications execution for events, meetings, and initiatives across email, web, and social platforms.
• Act as the day‑to‑day point of contact for OIE’s marketing and communications needs.
• Develop and manage centralized marketing workflows, calendars, and project timelines to ensure initiatives are promoted accurately, consistently, and on schedule.
• Create, edit, and optimize marketing content and creative assets (e.g., newsletters, event promotions, websites, flyers, slide decks, templates), ensuring alignment with OIE, Faculty & Staff Associations (FSAs), and ASU brand guidelines.
• Oversee development of marketing materials using relevant software (e.g., Canva, Adobe Creative Suite) and ensure brand consistency for internal and external communications. Order and manage branded marketing materials.
• Create, update, and manage content for platforms such as digital signage (e.g. Poppulo), Canvas projects, and Eventbrite.
• Manage email campaign deployment, including list management, segmentation, scheduling, analytics tracking, and performance reporting to inform continuous improvement.
• Maintain and update the OIE website, partnering with the AEC web lead to ensure accessibility, usability, and brand consistency.
• Coordinate marketing and communications for signature OIE programs and newsletter, specifically the Celebrate – Inclusive Excellence Heritage Month Events and Celebrations newsletter/email, any training, workshops, and or additional initiatives.
• Manage relevant relationships with partners such as Faculty and Staff Associations (FSAs), as well as internal units such as Educational Outreach and Student Services, student support units, Academic Enterprise Communications, ASU Brand, and Strategic Communications to gather content, align messaging, and coordinate promotion schedules.
• Maintain and update digital platforms and systems, including Drupal (web content), Qualtrics (forms/data collection), LISTSERV management, Canvas projects, Eventbrite, and digital signage (e.g., Poppulo).
• Support photography and video needs for events and campaigns, including coordinating vendors, managing photo releases, and maintaining a digital asset library (e.g., Flickr).
• Order and manage branded promotional materials and develop branding templates, toolkits, and communications assets for OIE and FSAs.
• Serve as liaison between OIE and Academic Enterprise Services (AES) IT and Communications teams to coordinate technical support, on‑site event needs, and documentation.
• Provide guidance, coordination, development, and oversight of student workers supporting marketing and communications tasks.

• Experience managing marketing or communications operations in higher education or a large, complex organization.
• Experience with email marketing platforms, website CMS tools (Word Press), and form/data tools (Qualtrics).
• Demonstrated project management and workflow coordination experience.
• Knowledge of digital accessibility and inclusive marketing best practices.
• Experience coordinating student employees or support staff.
• Demonstrated alignment with the ASU Charter.

• Strong project and workflow management skills with the ability to manage multiple timelines and stakeholders.
• Experience balancing strategic priorities with hands‑on execution.
• Strong written and visual communication skills across digital platforms.
• Comfort working collaboratively across decentralized teams and with a wide range of partners.
• Attention to detail, follow‑through, and a commitment to accessible, inclusive…