Lifecycle Marketing Director, Fan Engagement & Growth
Job in
Tempe, Maricopa County, Arizona, 85285, USA
Listed on 2026-08-30
Listing for:
Arizona State University
Full Time
position Listed on 2026-08-30
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Communications, CRM Systems & Management
Job Description & How to Apply Below
Arizona State University is seeking an Assistant Director of Lifecycle Marketing to design and optimize digital communications that connect Sun Devil Athletics fans with the brand across emails, SMS, push notifications, and other channels. You will drive personalized, data-driven programs to sell tickets, boost fan engagement, and foster loyalty.
The role emphasizes audience segmentation, CRM/CDP usage, automation, and collaboration with Marketing, Ticketing, Development, Digital and Creative
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