Global Sales Manager – Sports Accounts

Responsibilities

• Manage and grow a portfolio of sports accounts to increase revenue production and market share
• Build and maintain strong relationships with key decision‑makers to drive long‑term partnerships
• Analyze account performance, customer trends, and market dynamics to inform strategic growth plans
• Conduct regular strategic account reviews and Quarterly Business Reviews (QBRs)
• Retain and expand existing accounts through proactive engagement, renewals, and value‑based selling
• Deliver solutions that balance customer needs with franchisee performance and profitability
• Identify and develop new business opportunities within the sports segment through networking, events, and proactive outreach
• Qualify and prioritize prospects based on revenue potential, business needs, and buying readiness
• Position Choice Hotels’ brands and solutions to meet customer objectives and drive incremental room night revenue
• Manage full sales cycle including prospecting, relationship development, and deal advancement
• Monitor industry trends and competitive activity to refine strategy and strengthen market positioning
• Maintain accurate Salesforce/CRM records including pipeline, contacts, forecasts, and account activity
• Leverage CRM insights and performance data to inform forecasting and strategic decisions
• Develop and maintain account plans, relationship maps, and growth strategies
• Prepare proposals, negotiate contracts, and manage renewals to support revenue growth
• Lead QBRs and planning sessions to align on performance and future opportunities
• Participate in training to stay current on sales tools, systems, and brand offerings

• Minimum 5+ years of sales experience, preferably in sports, entertainment, hospitality, or event‑driven industries
• Bachelor’s degree or an equivalent combination of education and work experience
• Demonstrated experience managing large account portfolios and delivering measurable revenue growth
• Experience working with complex sales cycles and high‑value accounts
• Proven ability to meet or exceed individual sales quotas and revenue targets
• Proficiency in Salesforce or similar CRM platforms
• Strong analytical and forecasting capabilities
• Familiarity with sales performance metrics and pipeline management tools
• Competitive, results‑driven mindset with strong resilience and grit
• Excellent relationship‑building and interpersonal communication skills
• Strategic thinking with ability to identify and act on growth opportunities
• Strong business acumen and ability to influence decision‑makers
• Ability to work independently while collaborating cross‑functionally

• Bachelor's degree