Sales Representative, K-12 Academic Tutoring

Remote, US

The Princeton Review is a leading tutoring, test prep, and college admission services company. Every year, it helps millions of college- and graduate school–bound students achieve their education and career goals through online and in-person courses delivered by a network of more than 4,000 teachers and tutors, online resources, and its more than 150 print and digital books published by Penguin Random House.

The company’s  brand is one of the largest online tutoring services in the U.S. It comprises a community of thousands of tutors who have delivered more than 22 million one-to-one tutoring sessions. The Princeton Review is headquartered in New York, NY. Follow the company on Linked In, You Tube and Instagram.

The Sales Representative for High-Dosage Tutoring (HDT) and On-Demand Tutoring is a driven, consultative seller responsible for acquiring new district partners, expanding existing relationships, and supporting revenue growth across K–12 markets. This role leads the full sales cycle—including prospecting, discovery, solution design, pricing, demonstrations, proposal development, and closing. The ideal candidate understands how academic intervention, and personalized tutoring impact student outcomes.

The Sales Representative works closely with the Sales Director and partners across Marketing, Client Success, and Sales Operations to help districts implement high-impact tutoring programs at scale.

• Achieve assigned annual sales and activity targets for High-Dosage Tutoring and On-Demand Tutoring programs.
• Build and maintain a healthy, accurate pipeline in Salesforce with disciplined data hygiene (stages, close dates, notes, meetings, tasks).
• Prospect and generate new demand through outreach, campaigns, Linked In engagement, and conference activity.
• Conduct district- and state-level discovery focused on instructional goals, intervention priorities, ESSA evidence requirements, and funding strategies.
• Deliver compelling presentations and product demonstrations highlighting outcomes, evidence of impact, program design, and reporting features.
• Prepare pricing proposals, SOWs, and procurement documentation for district evaluation processes.
• Lead the response process for RFPs, RFQs, and state-level bid opportunities.

• Clearly articulate the value and research behind high-dosage tutoring as a tiered intervention.
• Understand district academic needs such as literacy improvement, math acceleration, and learning loss recovery.
• Explain operational logistics including tutor staffing, session scheduling, SSO integrations, reporting insights, and fidelity monitoring.

• Identify high-growth markets, district opportunities, and state-funded tutoring initiatives.
• Build relationships with district leaders, including superintendents, CAOs, curriculum directors, federal programs directors, and intervention leads.
• Represent  at conferences, regional events, and tutoring-specific convenings.

• Partner with Marketing to drive lead generation through webinars, thought leadership, district case studies, and targeted outreach.
• Coordinate with Client Success for onboarding, implementation, and expansion opportunities, ensuring district satisfaction and strong outcomes.
• Share customer insights, product feedback, and competitive intelligence to help refine strategy.
• Maintain accurate weekly, monthly, and quarterly forecasts in Salesforce.
• Communicate pipeline health, risks, and opportunities to the Sales Director.
• Participate in pipeline reviews and business reviews with leadership.

• Minimum qualifications and experience: 4-year degree or equivalent experience.
• Experience and proven success with selling both in-person and online solutions.
• 7+ years of successful B2B or institutional sales experience; K–12 or EdTech experience strongly preferred.
• Experience working with school districts, charters, state agencies, or academic intervention programs.
• Proven history of reaching sales quotas and targets.
• Working knowledge of sales concepts, methods and techniques.
• Excellen…