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Senior Digital Strategist

Job in Athena West Colonia, El Paso County, Texas, USA
Listing for: Digital Minds Ltd
Full Time position
Listed on 2026-05-11
Job specializations:
  • Creative Arts/Media
    Digital Marketing, Creative Advertising / Marketing
  • Marketing / Advertising / PR
    Digital Marketing, Social Media Marketing, Marketing Strategy, Creative Advertising / Marketing
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below
Location: Athena West Colonia

Candidate Overview

  • A visionary digital strategist passionate about the evolving landscape of social media and creative expression.
  • An individual driven by the belief that social media is central to modern communication and commerce, particularly on platforms like You Tube, Instagram & Tik Tok.
  • A professional eager to merge traditional brand planning with modern social principles while emphasizing social intelligence to shape innovative marketing.
Responsibilities Overview Strategic Development
  • Design modern social strategies for global clients, balancing creative innovation with measurable outcomes.
  • Collaborate seamlessly with internal planning teams and external agency partners.
Social-Centric Consulting
  • Lead in developing channel and content strategies that integrate with broader digital plans.
  • Build actionable audience personas for social activation.
  • Craft clear, single-minded creative briefs and social journey maps to inspire creative teams.
  • Remain immersed in cultural and social trends to ensure strategies and creative outputs are forward-thinking.
Implementation & Measurement
  • Provide expertise in social communication best practices
    , ensuring work effectiveness through appropriate measurement tools
    .
  • Manage and mentor junior strategists and interns, tracking their performance and helping them achieve their potential.
Job requirements Ideal Candidate Profile
  • 4–6 years in an agency or as a Digital Strategist/Social Strategist/Digital Planner
    .
  • Proven ability to connect audience insights with actionable strategies.
Experience
  • 4–6 years in an agency or as a Digital Strategist/Social Strategist/Digital Planner
    .
  • Proven ability to connect audience insights with actionable strategies.
Cultural Expertise
  • Ability to integrate local insights into global strategies.
Skills & Attributes
  • Strong knowledge of social media and digital planning.
  • Skilled in research
    , leveraging qualitative and quantitative data for insights.
  • Exceptional storytelling, presentation, and writing abilities.
  • Digitally savvy with a pulse on platform updates and trends
    .
  • Comfortable working independently or as part of a collaborative team.
Benefits
  • Private medical health insurance program.
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Position Requirements
10+ Years work experience
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